Job Title:
Bilingual Manager Marketing Development Team
Job Description
Role Objective
Lead the B2B marketing strategy and execution with primary influence in Mexico, focusing on brand positioning, market visibility, campaigns, content, digital marketing, social media, events, and field marketing. Ensure alignment with business priorities and with the regional and global marketing strategy, while also generating additional impact in Colombia and across Latin America.
The role aims to strengthen the company’s presence primarily in the Mexican market, identify relevant opportunities in key industries, develop awareness and engagement initiatives, and translate the company’s value proposition—including technological and AI solutions—into clear, differentiated messaging for B2B audiences, extending its impact to Colombia and the rest of Latin America.

Main Responsibilities
Develop and implement the B2B marketing strategy with primary focus on Mexico, aligned with business objectives and regional direction, with the ability to extend initiatives, learnings,



and impact to Colombia and the rest of Latin America.
Strengthen the company’s positioning within the technology and services ecosystem in the country. Identify market trends, audience needs, competitive movements, and positioning opportunities. Translate capabilities, solutions, and value propositions into clear, relevant, and differentiated messaging for the Mexican market.

Awareness, Campaigns, and Visibility
Design and execute marketing initiatives aimed at increasing brand awareness, reputation, and engagement. Lead local campaigns in coordination with regional or general efforts, ensuring adaptation and relevance for Mexico. Drive thought leadership initiatives, content creation, and brand presence in strategic spaces.
Coordinate digital marketing and social media initiatives to strengthen brand visibility, amplify campaigns, promote relevant content, and support the company’s presence among target B2B audience

📌 Bilingual Manager Marketing Development Team (Ciudad de México)
🏢 Concentrix
📍 Ciudad de México