OverviewGSK remains committed to bold commercial ambitions for the future.By ****, the company aims to deliver £40 billion in annual sales.Our Ahead Together strategy focuses on early intervention to prevent and alter the course of disease, protecting people and supporting healthcare systems.The portfolio includes vaccines, specialty medicines, and general medicines.This role oversees the integration of pharmaceutical brands and marketing campaigns to optimize the customer experience.As the High Specialty Marketing Coordinator, you will coordinate the implementation of the marketing plan, align customer segments, and leverage services to deliver an exceptional experience for customers and patients.You will propose and implement innovative strategies based on deep customer insights, ensuring flawless execution.ResponsibilitiesStrategically execute global integrated campaigns and continuously update them to effectively address customer needs and market dynamics.Conduct comprehensive market analysis and provide diligent follow-up on the tactical implementation of the brand strategy, ensuring alignment with organizational objectives.Define with the product manager and monitor key performance indicators (KPIs) to assess brand performance and deliver actionable insights for optimization.Collaborate with cross-functional teams and key stakeholders to gather in-depth customer insights, ensuring the brand's responsiveness to evolving market demands.Oversee local congresses, digital and in-person events, coordinating with third-party partners and local teams to ensure successful local execution.Develop and implement media plans and promotional materials in alignment with global strategies,



ensuring seamless integration of the marketing mix and adherence to industry regulations.Act as project lead for cross-brand and cross-portfolio initiatives within the BU, coordinating timelines, deliverables and communication across diverse teams.Why you?
Basic QualificationsBachelor's degree in Marketing, Communication, Business Administration, or related fields.Solid experience in pharmaceutical marketing.Strong skills in proactivity, planning, project management, communication, stakeholder management and accountability.Proficiency in English, both written and spoken, with strong communication skills.Preferred QualificationsPrevious experience in Specialty Care is a distinct advantage.Skills: Data to Insights, Marketing Campaign Planning, Marketing Measurement, Marketing Strategy Implementation, Omnichannel Marketing.About GSKGSK is a general biopharma company with a purpose to unite science, technology and talent to get ahead of disease together.We aim to positively impact the health of 2.5 billion people by the end of the decade.We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases.We strive to create an environment where our people can thrive and contribute to positive health outcomes.Accessibility and PrivacyIf you require accommodation during the selection process, please let us know when you contact us.Your application is voluntary; GSK may process your personal data in accordance with the Candidate Privacy Notice.Rest assured that information will be treated confidentially and shared only with the recruitment team in accordance with applicable regulations.Employment Businesses/AgenciesGSK does not accept referrals from employment businesses/agencies without prior written authorization from GSK.For more information about life at GSK, visit#J-*****-Ljbffr

📌 Marketing Coordinator (Xico)
🏢 Glaxosmithkline
📍 Xico