Develop and execute strategic marketing plans to increase brand awareness and drive lead generation for Alibaba Cloud's products and services in Mexico and Latin America (LATAM).Collaborate with cross-functional teams to align marketing strategies with business objectives and ensure consistent messaging across channels.Manage and optimize digital marketing campaigns, including social media, email marketing, and paid advertising, to enhance engagement and conversion rates.Conduct market research and analysis to identify trends, customer needs, and competitive landscape to inform marketing strategies and initiatives.Organise and participate in industry events, webinars, and trade shows to promote Alibaba Cloud and its offerings.Create and localise marketing content, including brochures, presentations, and case studies, to effectively communicate value propositions to diverse audiences.Monitor and report on the effectiveness of marketing activities,



using data-driven insights to refine strategies and improve ROI.Build and maintain strong relationships with media partners, agencies, and other external stakeholders.Job Requirements

Bachelor's degree in Marketing, Business Administration, or a related field.5+ years of experience in marketing, preferably within the technology or cloud computing sector.Proficiency in both spoken and written English and Spanish is a must. Chinese language skills are a plus.Strong understanding of digital marketing tools and platforms, along with experience in campaign management.Excellent communication and interpersonal skills, with the ability to work effectively in a multicultural environment.Analytical mindset with the ability to interpret data and translate insights into actionable strategies.Self-motivated, detail-oriented, and able to manage multiple projects simultaneously.

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📌 Marketing Manager-Mexico (Ciudad de México)
🏢 Alibaba Cloud
📍 Ciudad de México