Job Title: Social Media Manager
Position Type: Full-Time, Remote

Working Hours: U.S. Business Hours

About the Role
We are looking for a Social Media Manager who genuinely lives and breathes social media.

This is not a scheduling or coordination-only role. We need someone who actively uses social platforms daily, understands platform-native content, and knows how to grow engagement in a B2B and investor-focused environment.

You will take ownership of 10 social media accounts from day one, beginning with a full account audit and strategic improvement plan. From there, you will manage content, engagement, short‑form video execution, community growth, and post promotion across multiple platforms.

The adecuado candidate understands that content which performs on LinkedIn is completely different from what works on TikTok, Reddit, or StockTwits — and can successfully execute across all of them.

What You’ll Be Doing
Social Media Audit & Strategy

Conduct a full audit of all existing social media accounts and identify improvement opportunities

Build platform‑specific content strategies aligned with audience behavior and business goals

Create and maintain structured content calendars across all active platforms

Identify content gaps, engagement opportunities, and growth strategies

Day‑to‑Day Account Management

Manage and publish content across LinkedIn, X (Twitter), StockTwits, YouTube, TikTok, Facebook, Instagram, Reddit, Bluesky, and Pinterest

Monitor engagement, comments, DMs, and community interactions daily

Adapt tone, messaging, and content style based on each platform’s audience

Maintain consistency in posting schedules, engagement, and brand voice

Content Creation & Video Execution

Create and edit short‑form video content for Reels, TikTok, and YouTube Shorts

Design or coordinate visual content using Canva or similar tools





Develop engaging platform‑native content optimized for reach and engagement

Repurpose content effectively across multiple channels without making it feel repetitive

Organic Growth & Community Building

Grow social accounts from low engagement into active communities

Engage authentically within platform communities, especially Reddit and StockTwits

Monitor trends, conversations, and emerging content formats relevant to finance, investing, and B2B audiences

Build audience trust and engagement through consistent interaction and high‑quality content

Post Promotion & Performance Optimization

Boost and promote posts using native platform tools across Meta, LinkedIn, TikTok, and other channels

Manage small paid budgets to amplify high‑performing content

Analyze engagement, reach, and growth metrics across all platforms

Continuously optimize content strategy based on performance data

What Makes You a Strong Fit

You genuinely enjoy social media outside of work

You understand platform culture and how audience behavior differs by channel

You can balance creativity with analytics and performance tracking

You are highly organized and capable of managing multiple accounts simultaneously

You move quickly, adapt fast, and stay ahead of trends

You understand B2B and investor‑focused communication styles

Required Experience & Skills
Must‑Have Requirements (Non‑Negotiable)





Proven experience managing multiple social media accounts simultaneously

Strong background in B2B, SaaS, finance, or investor‑focused social media marketing

Demonstrated experience growing engagement and building online communities

Strong short‑form video creation and editing skills for TikTok, Reels, and YouTube Shorts

Experience managing content across LinkedIn, X (Twitter), Reddit, Instagram, Facebook, TikTok, and YouTube

Experience conducting social media audits and building actionable content strategies

Experience boosting and promoting posts using native platform tools

Strong understanding of platform‑native content and audience behavior

Excellent English communication skills, both written and verbal

Ability to work independently and take ownership without constant oversight

Nice‑to‑Have Experience

Experience with Meta Ads Manager, LinkedIn Campaign Manager, or Google Ads

Familiarity with HubSpot or Asana for workflow and content management

Experience working with investor‑focused brands or financial audiences

Experience with StockTwits, Bluesky, and Pinterest content management

Tools & Platforms
Candidates should already be comfortable using:

LinkedIn

X (Twitter)

StockTwits

YouTube

TikTok

Facebook

Instagram

Reddit

Bluesky

Pinterest

Canva or similar design tools

HubSpot or Asana

Native post boosting tools across Meta, LinkedIn, and TikTok

What Does Success Look Like?

Consistent growth in engagement and audience activity across all platforms

High‑performing short‑form content that increases visibility and reach

Strong community interaction and authentic audience engagement

Improved consistency, quality, and performance across all social accounts

Clear reporting and optimization based on platform analytics

#J-18808-Ljbffr

📌 Social Media Manager (Centro-Norte)
🏢 Pavago
📍 Centro-Norte