03 ago
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Omnicom Media
|
Xico
03 ago
Omnicom Media
Xico
QualificationsEducation• Bachelor's degree in Statistics, Mathematics, Economics, Engineering, Information Management, Social Sciences or Business/Marketing related fields• Advanced English Experience• 4-6 years of experience in a quantitative data driven field• A passion for digital marketing, research and analyticsSkills•Excellent communication and presentation skills•Ability to work well with others and work in cross functional teams• Ability to manage and prioritize a number of concurrent tasks• Ability to clearly explain complex technical ideas to multiple audiences both verbally and in writing• Comprehensive knowledge of ad technologies and research techniques (how they work, and how to troubleshoot)• Ability to move beyond descriptive analytics and employ more sophisticated techniques (predictive & prescriptive analytics)• Ability to set individual goals for analysts and measuring individual success/performanceTechnical knowledge• Experience/familiarity in SAS, SPSS, R or other advanced analytics software packages• Experience/familiarity in ad-serving and web analytics tools (Google DFA,
Atlas, Google Analytics, etc.)• Experience/familiarity with concepts of database design and SQL• Experience/familiarity with syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore)• Experience/familiarity with digital ad effectiveness research• Proficiency with Microsoft Excel and PowerPoint• Familiarity with web technologies including HTML and JavascriptResponsibilitiesAs a Manager on Marketing Science team, you will lead a team of analysts across a number of high-profile clients.
You will work closely with the Analytics Directors to manage resources, implement process improvements and provide mentorship within a tight knit account team consisting of analysts, media planners and strategists as they work to analyze data and deliver valuable and relevant insights.
Through data-driven insights, you will have the opportunity to shape the strategic direction of a client's marketing strategy.
📌 Manager Marketing Science (Xico)
🏢 Omnicom Media
📍 Xico