Cold Email Specialist (Deliverability + Client Success + Campaign Operations)

Full-Time Remote | Adaptable Hours with U.S. Client Overlap

About the Role

We’re hiring a highly execution-focused Cold Email Specialist to own client campaign performance, deliverability, retention, and operational execution inside a fast-growing startup environment.

This is not a passive account management role.

You will be directly responsible for:

- cold email campaign performance,
- inbox placement,
- deliverability troubleshooting,
- campaign optimization,
- client communication,
- and retention.

You’ll work closely with:

- the founder,
- outreach team,
- developers,
- and operations

to ensure campaigns perform, clients stay happy, and delivery standards scale with the business.

If you understand cold email beyond basic outreach — including:

- infrastructure,
- warm-up,
- deliverability,
- copy performance,
- inbox health,
- and campaign optimization —

this role is a strong fit.

What You’ll OwnClient Campaign Ownership

- Act as the primary point of contact for 20–30 active clients
- Lead client check-ins and performance conversations
- Manage client expectations and campaign updates
- Build strong long-term client relationships
- Proactively identify risks and prevent churn before issues escalate

Cold Email Campaign Performance

- Diagnose and optimize underperforming campaigns
- Troubleshoot:
- - deliverability issues
- inbox placement problems
- domain health
- spam issues
- list quality concerns
- low reply rates

- Review and optimize:
- - subject lines
- messaging
- sequencing
- personalization

- Quality-check campaigns before launch
- Continuously improve campaign performance and outcomes

Deliverability & Infrastructure

- Manage and optimize:
- - warm-up systems
- inbox reputation
- sending domains
- DNS setup
- SPF / DKIM / DMARC

- Understand how inbox placement impacts results
- Troubleshoot technical campaign issues independently when possible
- Collaborate with technical teams on infrastructure and automation improvements

Copywriting & Messaging Optimization

- Personally write and refine cold email copy




- Improve:
- - open rates
- reply rates
- positive response rates

- Test and iterate messaging based on campaign data
- Balance personalization with scalability

Processes, SOPs & Scaling Operations

- Build and improve delivery documentation and playbooks
- Maintain organized workflows and campaign tracking
- Track:
- - SLAs
- client health
- campaign metrics
- operational performance

- Help create scalable systems as the company grows

Cross-Functional Collaboration

- Work closely with:
- - developers
- infrastructure teams
- outreach specialists
- leadership

- Coordinate campaign execution and troubleshooting
- Report directly to the founder on:
- - campaign performance
- client risks
- retention concerns
- operational improvements

✅ Required Experience & Skills

- Experience inside:
- - cold email agencies
- lead generation companies
- outbound sales environments
- startup operations

- Strong hands-on expertise in:
- - cold email strategy
- deliverability
- inbox placement
- warm-up systems
- outbound infrastructure

- Strong copywriting ability for outbound campaigns
- Experience troubleshooting:
- - spam issues
- domain reputation
- low-performing campaigns

- Technical understanding of:
- - APIs
- automations
- workflows
- outbound systems

- Daily practical use of:
- - AI tools
- ChatGPT
- Claude
- automation workflows

- Strong communication and client management skills
- Comfortable operating independently in fast-moving environments

- Nice-to-Have Experience

- Experience with:
- - Instantly
- Smartlead
- Clay
- Apollo
- Lemlist
- Outreach
- HubSpot

- Familiarity with:
- - Zapier
- Make
- webhooks
- automation systems





- Experience scaling outbound systems for startups or agencies
- Background in SaaS or lead generation environments

What Makes You a Strong Fit

- You take ownership instead of waiting for instructions
- You thrive in startup environments where systems evolve quickly
- You focus on execution, results, and performance
- You understand that deliverability is just as important as copy
- You communicate confidently with founders and executives
- You can troubleshoot both technical and operational campaign issues
- You care deeply about client outcomes and retention

What a Typical Day Looks Like

- Review campaign performance dashboards and inbox health
- Troubleshoot deliverability or reply-rate issues
- Optimize copy, targeting, and sequencing
- Join client calls and provide performance updates
- Coordinate with outreach and technical teams
- Launch and QA new campaigns
- Monitor domain reputation and warm-up systems
- Update SOPs and operational tracking systems

In short:
You own the health, performance, and success of outbound cold email campaigns from both a technical and client-facing perspective.

Key Metrics for Success (KPIs)

- Client retention and churn reduction
- Inbox placement and deliverability rates
- Campaign reply and conversion performance
- Client satisfaction and relationship health
- SLA adherence and operational consistency
- Overall impact on client campaign results

Why This Role Stands Out

- High ownership and direct impact on client outcomes
- Work closely with startup leadership and technical teams
- Blend of:
- - deliverability
- operations
- client management
- outbound strategy
- copywriting

- Opportunity to help scale outbound systems and processes
- Fast-moving environment with strong growth opportunities

Interview Process

- Initial Screening
- Interview with Founder
- Final Discussion
- Offer & Onboarding

Apply Now

If you:

- understand cold email deeply,
- know how to improve deliverability and campaign performance,
- thrive in startup environments,
- and enjoy owning client outcomes from end to end,

This role is a strong fit for you.

📌 Cold Email Specialist (México)
🏢 Pavago
📍 México