02 ago
|
Omnicom Media
|
México
02 ago
Omnicom Media
México
Qualifications
Education
• Bachelor’s degree in Statistics, Mathematics, Economics, Engineering, Information Management, Social Sciences or Business/Marketing related fields
• Advanced English
Experience
• 4-6 years of experience in a quantitative data driven field
• A passion for digital marketing, research and analytics
Skills
•Excellent communication and presentation skills
•Ability to work well with others and work in cross functional teams
• Ability to manage and prioritize a number of concurrent tasks
• Ability to clearly explain complex technical ideas to multiple audiences both verbally and in writing
• Comprehensive knowledge of ad technologies and research techniques (how they work, and how to troubleshoot)
• Ability to move beyond descriptive analytics and employ more sophisticated techniques (predictive & prescriptive analytics)
• Ability to set individual goals for analysts and measuring individual success/performance
Technical knowledge
• Experience/familiarity in SAS, SPSS, R or other advanced analytics software packages
• Experience/familiarity in ad-serving and web analytics tools (Google DFA, Atlas, Google Analytics, etc.)
• Experience/familiarity with concepts of database design and SQL
• Experience/familiarity with syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore)
• Experience/familiarity with digital ad effectiveness research
• Proficiency with Microsoft Excel and PowerPoint
• Familiarity with web technologies including HTML and Javascript
Responsibilities
As a Manager on Marketing Science team, you will lead a team of analysts across a number of high-profile clients. You will work closely with the Analytics Directors to manage resources, implement process improvements and provide mentorship within a tight knit account team consisting of analysts, media planners and strategists as they work to analyze data and deliver valuable and relevant insights. Through data-driven insights, you will have the opportunity to shape the strategic direction of a client’s marketing strategy.
📌 Manager marketing science (México)
🏢 Omnicom Media
📍 México