01 ago
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Bosch Group
|
Ciudad de México
01 ago
Bosch Group
Ciudad de México
**Company Description**
Do you want beneficial technologies being shaped by your ideas?
Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology - with us, you will have the chance to improve quality of life all across the globe.
Welcome to Bosch.
As a **Product Manager - Rotating Machines (Starters, Alternators, HVAC)**, you will be the driving force behind the creation, management, and optimization of content for the RM portfolio.
You will transform complex technical data into engaging, market-ready content tailored for different sales channels, ensuring Bosch products are presented with clarity, consistency, and impact.
You will also play a key role in shaping the product portfolio strategy - identifying opportunities, managing the product lifecycle, and ensuring our offering remains competitive and aligned with market needs.
**Content Development & Strategy**
- Create high-quality, channel-specific content for the RM product line, including product descriptions, key features, benefits, and technical attributes optimized for digital and e-commerce platforms.
- Partner with Trade Marketing and Sales to develop compelling storytelling and product positioning aligned with brand standards and customer segments.
- Maintain consistency of product information across all customer touchpoints (catalogs, online platforms, packaging, and marketing materials).
- Use analytics and customer insights to refine content effectiveness and enhance user experience (UX).
**Market & User Insights**
- Conduct market and competitor analyses to identify emerging trends and customer preferences.
- Translate insights into content strategies and product positioning to reinforce Bosch's leadership in the Brakes segment.
**Portfolio Management**
- Proactively manage a portfolio of brake components through the complete product lifecycle — introduction, growth, maturity, and phase-out — ensuring alignment with profitability and strategic goals.
- Identify portfolio gaps and drive new product introductions by leveraging market analysis, competitive benchmarking, and customer feedback.
- Ensure all product information and content accurately reflect specifications, compliance, and regional requirements.
**Cross-Functional Collaboration**
- Collaborate closely with Sales, Trade Marketing, Purchasing, Engineering, Logistics, Plants, and Quality teams to synchronize product content, launches, and lifecycle updates.
- Support internal and external training by providing clear, structured content that communicates product differentiation and technical advantages.
**Qualifications** EXPERIENCE & BACKGROUND**:
- Bachelors in Marketing, related business and/or technical degree required
- 3-5 years of experience in a product management role in the automotive aftermarket industry, OEM or similar field.
- Practical / hands-on understanding of automotive technology, ideally with exposure to rotating machines and vehicle components
- Proven experience in content creation, including development of product data, marketing copy, and digital assets for online and offline sales channels
- Proficient knowledge of standard software (especially MS Excel, MS PowerPoint)
- SAP knowledge, MS Project
- Proficient oral and written communication in English
**DESIRED COMPETENCIES**:
- Initiative and determination, taking ownership of and accomplishing objectives with a strong personal drive
- Strong Entrepreneurial Mindset
- High Level of Social Competence - Team player, ability to effectively work in cross-functional teams
**Additional Information**
Ability and willingness to travel domestically & internationally (10%)
📌 Product Manager (Ciudad de México)
🏢 Bosch Group
📍 Ciudad de México