01 ago
|
Donaldson
|
La Cañada
01 ago
Donaldson
La Cañada
Donaldson is committed to solving the world’s most complex filtration challenges. Together, we make cool things. As an established technology and innovation leader, we are continuously evolving to meet the filtration needs of our changing world. Join a culture of collaboration and innovation that matters and a chance to learn, effect change, and make meaningful contributions at work and in communities.At Donaldson, we are committed to solving the world's most complex filtration challenges. Together, we make cool things.The Marketing Specialist I will play a key role in executing trade shows and events, digital marketing campaigns, marketing automation programs, lead management activities, and content localization efforts that support customer engagement, demand generation, and business growth. This position works closely with sales, product management, engineering, and regional marketing teams to ensure effective marketing execution and alignment with business objectives.Key ResponsibilitiesSupport the planning and execution of regional trade shows, customer seminars, webinars,
and industry events, including logistics, promotional materials, and lead management activities.Coordinate event promotion and post-event follow-up efforts in partnership with sales teams to maximize customer engagement and business opportunities.Develop and execute digital marketing campaigns, including email marketing, lead nurturing programs, and marketing automation workflows.Support audience segmentation, campaign deployment, and optimization efforts through performance monitoring and data analysis.Create, update, translate, and localize customer-facing content, including emails, landing pages, web content, and digital marketing assets.Build and maintain landing pages and web forms, ensuring effective integration with CRM and marketing automation lead tracking, routing, and lifecycle management processes to ensure accurate data and effective lead conversion.Monitor and report on campaign
📌 Marketing Specialist I (La Cañada)
🏢 Donaldson
📍 La Cañada