About the Role
Importante empresa líder en el sector de distribución busca un Gerente Regional de Ventas con experiencia para supervisar y dirigir las operaciones de ventas en la estratégica región del Noroeste de México, con base en Tijuana, Baja California . Este puesto, que se ofrece con flexibilidad remota , es clave para impulsar el crecimiento y la cuota de mercado en estados como Baja California, Sonora y Sinaloa. El candidato ideal será un líder experimentado en ventas, con un historial probado de éxito en la gestión de equipos, el desarrollo de estrategias de mercado y la consecución de objetivos comerciales ambiciosos. Se espera que motive y guíe a su equipo de ventas, identifique nuevas oportunidades de negocio, fortalezca las relaciones con distribuidores y clientes clave, y garantice la ejecución impecable de los planes comerciales. Esta es una oportunidad de alto nivel para un profesional estratégico y orientado a resultados que busque un rol de gran impacto y autonomía.

Key Responsibilities

Desarrollar e implementar planes estratégicos de ventas para la región Noroeste, alineados con los objetivos generales de la compañía.

Gestionar y liderar un equipo de representantes de ventas, proporcionando coaching, mentoría y asegurando el cumplimiento de metas.

Identificar y desarrollar nuevas oportunidades de negocio y canales de distribución en la región.

Establecer y mantener relaciones sólidas con clientes clave, distribuidores y socios estratégicos.

Analizar el rendimiento del mercado, la competencia y las tendencias para adaptar la estrategia de ventas.

Supervisar la correcta ejecución de promociones y estrategias de marketing en el punto de venta.

Gestionar el presupuesto de ventas de la región y optimizar los recursos.

Asegurar el cumplimiento de las políticas comerciales y de crédito de la compañía.

Proporcionar informes periódicos y precisos sobre el desempeño de ventas y las actividades de la región a la dirección superior.

Requirements

Licenciatura en Administración, Mercadotecnia, Comercio Internacional o campo afín. MBA deseable.

Mínimo de 8 años de experiencia en ventas, con al menos 4 años en roles de liderazgo y gestión de equipos.

Experiencia comprobada en gestión de ventas regionales o nacionales, preferentemente en el sector de distribución o consumo.

Sólidos conocimientos del mercado y canales de distribución en la región Noroeste de México (Baja California, Sonora, Sinaloa).

Excelentes habilidades de liderazgo, comunicación, negociación y presentación.

Capacidad para desarrollar e implementar estrategias de ventas efectivas.

Habilidad para el análisis de datos y la toma de decisiones basada en información.

Independencia, proactividad y capacidad para gestionar eficazmente un rol remota .

Dominio del español; inglés intermedio-avanzado es un plus.

Disponibilidad para viajar frecuentemente dentro de la región.

Benefits
Se ofrece un paquete de compensación altamente competitivo, que incluye un salario base sustancial, un atractivo plan de comisiones basado en el desempeño regional y bonos por logro de objetivos. Disfrutará de la flexibilidad y autonomía de un rol remota , gestionando sus actividades desde cualquier lugar dentro de la región. La posibilidad de liderar una función estratégica con un impacto directo en el crecimiento de la empresa en una zona clave del país. Acceso a programas de desarrollo profesional, capacitaciones y oportunidades de crecimiento a nivel directivo. Beneficios médicos completos, seguro de vida y otros incentivos. Formará parte de una cultura corporativa que valora la excelencia, la innovación y el trabajo en equipo, contribuyendo activamente al éxito en Tijuana y el Noroeste de México.

About the Role
Our client, a leading enterprise in the FMCG sector, is seeking a high-performing Regional Sales Manager for the Tijuana, Baja California area. This executive position is responsible for leading and expanding the sales force, driving revenue growth, and achieving sales targets across the assigned region. The ideal candidate will possess exceptional leadership skills, a deep understanding of sales strategies in the consumer goods market, and a proven ability to build strong relationships with distributors and key accounts.



You will be pivotal in strengthening our client's market position within the Bienes de consumo masivo industry in this crucial border region. This role offers a significant opportunity to impact sales performance and drive business success in Tijuana and its surrounding territories.

Key Responsibilities

Develop and implement effective regional sales strategies to achieve or exceed sales targets.

Lead, train, and motivate a team of sales representatives to ensure high performance.

Build and maintain strong relationships with key distributors, retailers, and clients in the region.

Analyze sales data, market trends, and competitor activities to identify new business opportunities.

Develop and manage the regional sales budget, ensuring profitable growth.

Conduct regular performance reviews and provide coaching to the sales team.

Ensure effective product distribution and market coverage within the region.

Prepare and present sales forecasts, reports, and business reviews to senior management.

Stay abreast of industry trends and best practices in sales management for the FMCG sector.

Requirements

Bachelor's degree in Business Administration, Marketing, or a related field.

Minimum of 7 years of progressive sales experience, with at least 4 years in a management role, preferably within the FMCG sector.

Proven track record of successfully meeting or exceeding sales targets.

Demonstrated leadership skills with the ability to build, manage, and motivate a sales team.

Strong understanding of sales processes, channel management, and account management.

Excellent negotiation, communication, and presentation skills.

Proficiency in CRM software and sales analytics tools.

Ability to travel extensively within the assigned region of Baja California .

Strategic thinking and problem-solving abilities.

Familiarity with the cross-border market dynamics in Tijuana is a significant advantage.

Benefits

Annual salary of $850,000 MXN, commensurate with experience and performance.

Generous commission and bonus structure tied to sales performance.

Comprehensive medical, dental, and vision insurance.

Retirement savings plan.

Paid time off and holidays.

Company car and travel expenses covered.

Significant opportunities for career advancement within a leading FMCG organization.

A challenging and rewarding role leading sales efforts in the dynamic Bienes de consumo masivo market of Tijuana .

Our client, a major force in the Fast-Moving Consumer Goods (FMCG) industry, is actively searching for a dynamic Regional Sales Manager to lead their sales operations in the vibrant region of Tijuana, Baja California . This role is crucial for driving revenue growth, expanding market share, and ensuring the successful execution of sales strategies within your assigned territory. You will be responsible for managing and motivating a team of sales representatives, developing key relationships with distributors and retailers, and implementing innovative sales initiatives. The ideal candidate possesses strong leadership qualities, a deep understanding of the FMCG market, and a proven ability to achieve sales targets in a competitive environment. This is an exceptional opportunity to make a significant impact on brand presence and sales performance in a key market. If you are a results-driven sales professional with a passion for FMCG and a knack for building strong commercial relationships, this role is for you.

About the Role
Our client, a major force in the Fast-Moving Consumer Goods (FMCG) industry, is actively searching for a dynamic Regional Sales Manager to lead their sales operations in the vibrant region of Tijuana, Baja California . This role is crucial for driving revenue growth, expanding market share, and ensuring the successful execution of sales strategies within your assigned territory. You will be responsible for managing and motivating a team of sales representatives,



developing key relationships with distributors and retailers, and implementing innovative sales initiatives. The ideal candidate possesses strong leadership qualities, a deep understanding of the FMCG market, and a proven ability to achieve sales targets in a competitive environment. This is an exceptional opportunity to make a significant impact on brand presence and sales performance in a key market. If you are a results-driven sales professional with a passion for FMCG and a knack for building strong commercial relationships, this role is for you.

Key Responsibilities

Develop and execute regional sales strategies to meet or exceed sales targets.

Manage, coach, and motivate a team of sales representatives to achieve individual and team goals.

Establish and maintain strong relationships with key distributors, wholesalers, and retail partners.

Analyze sales data, market trends, and competitor activities to identify opportunities for growth.

Develop and implement effective sales promotions and trade marketing activities.

Ensure optimal product availability and visibility at retail points of sale.

Prepare and present regular sales reports, forecasts, and business reviews to senior management.

Collaborate with marketing and operations teams to ensure alignment with overall business objectives.

Identify and recruit new talent to expand the sales team as needed.

Ensure compliance with company policies and procedures.

Requirements

Bachelor's degree in Business Administration, Marketing, or a related field.

Minimum of 5 years of experience in sales management within the FMCG sector, preferably in confectionery, snacks, or similar categories.

Proven track record of achieving and exceeding sales targets.

Strong leadership and team management skills, with the ability to inspire and develop sales professionals.

Excellent understanding of sales channels, distribution networks, and retail environments in Mexico.

Proficiency in sales forecasting, territory planning, and performance analysis.

Strong negotiation and communication skills.

Ability to work independently and manage time effectively, especially in a remote setting.

Proficiency in CRM software and MS Office Suite.

Fluent in Spanish; English proficiency is a plus.

Must be able to travel within the assigned region as needed.

Benefits
This position offers a competitive base salary, an attractive commission structure, and a comprehensive benefits package including health insurance, life insurance, and retirement plans. You will have the opportunity to lead a high-performing team and drive significant sales growth in a key market. We provide ongoing training and development opportunities to support your career advancement. Enjoy the flexibility of a remote role while making a tangible impact. Our client values its employees and promotes a positive and collaborative work culture. Performance-based incentives and career progression opportunities are abundant.

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Our client, a leading FMCG company, is looking for an accomplished Regional Sales Manager to lead their sales operations within the traditional trade channel in the key region of Tijuana, Baja California . This is a critical role focused on driving sales volume, expanding market penetration, and managing a high-performing sales team. We seek a strategic and results-driven leader with a deep understanding of the traditional retail environment in Mexico, excellent people management skills, and a proven ability to exceed sales targets. You will be responsible for developing and executing effective sales strategies, fostering strong relationships with distributors and clients, and ensuring optimal product availability and visibility across your territory.

Our client, a leading FMCG company, is looking for an accomplished Regional Sales Manager to lead their sales operations within the traditional trade channel in the key region of Tijuana, Baja California . This is a critical role focused on driving sales volume, expanding market penetration, and managing a high-performing sales team. We seek a strategic and results-driven leader with a deep understanding of the traditional retail environment in Mexico, excellent people management skills, and a proven ability to exceed sales targets. You will be responsible for developing

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📌 Gerente Regional Noroeste (Centro-Norte)
🏢 Ilusión
📍 Centro-Norte