Key Accountabilities: Support our new hotel openings through keyword research to identify high-value search phrases driving qualified traffic, and optimize on-page elements such as title tags and meta descriptions.
Manage large list of hotels and their channel participation for the social review program, ensuring hotels are properly onboarded and connected across channels.
Demonstrate clear understanding of GEO strategy and localization, review content developed by external partners and confirm multiple brand tones of voice.
Benchmark digital activities against those of our peers in the industry; improve content marketing strategy and tactics.
Provide additional content marketing support for new hotel openings as needed. Requirements: Bachelor's or master's degree in marketing, advertising,
content strategy, project management, or an equivalent combination of education and work-related experience
Excellent written and verbal communication in English required
2-5 years of experience in marketing / project management
Demonstrated or previous experience in SEO analysis and performance analysis is preferred, but not required. Work scheme
We operate under a hybrid working model with 4 days in the office and 1 remote day per week, combining in-person collaboration with the flexibility of working from home.
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