Our client, a distinguished portfolio of independent boutique hotels across Mexico, is seeking an experienced and strategic Director of Sales & Marketing to join their remote leadership team. This role is critical for driving revenue growth, brand awareness, and market penetration for our properties. You will be responsible for developing and executing comprehensive sales and marketing strategies tailored to the unique offerings of each hotel, with a strong focus on the hospitality and tourism sector. If you possess a proven track record in sales and marketing leadership within the travel industry, are adept at building and managing remote teams, and thrive in a results-oriented, remote work environment, this is an exceptional opportunity for you, with potential strategic ties to the Toluca, State of Mexico region, although the role is fully remote.
Develop and implement strategic sales and marketing plans to achieve revenue and occupancy targets for the hotel portfolio.
Lead and manage the sales and marketing teams, providing guidance, setting performance metrics, and fostering a collaborative remote work culture.
Oversee all aspects of digital marketing, including SEO, SEM, social media, email marketing, and content strategy, to drive online visibility and bookings.
Develop and manage relationships with key travel agencies, tour operators, corporate clients, and online travel agencies (OTAs).
Create and execute compelling promotional campaigns, pricing strategies, and packages to attract diverse market segments.
Analyze market trends, competitor activities, and performance data to identify opportunities and threats, adjusting strategies accordingly.
Manage the marketing budget effectively,



ensuring optimal allocation of resources and maximizing ROI.
Oversee the branding and public relations efforts to enhance the reputation and positioning of the hotel portfolio.
Regularly report on sales and marketing performance to senior management, providing insights and recommendations for improvement in the hospitality and tourism industry.
Bachelor’s degree in Marketing, Business Administration, Hospitality Management, or a related field. MBA or Master’s degree is a plus.
Minimum of 10 years of progressive experience in sales and marketing within the hospitality and tourism industry, with at least 5 years in a senior leadership role.
Proven success in developing and implementing integrated sales and marketing strategies that drive revenue growth.
Strong understanding of digital marketing channels and analytics tools (e.g., Google Analytics, CRM systems).
Excellent leadership, communication, negotiation, and interpersonal skills.
Demonstrated ability to manage and motivate remote teams effectively.
Strategic thinker with strong analytical and problem-solving capabilities.
Fluency in Spanish and English is required.
Passion for the travel industry and a deep understanding of the Mexican market.
This is a fully remote position offering a highly competitive salary, performance-based bonuses, comprehensive benefits, and significant opportunities for professional growth within a dynamic and expanding hotel group. You will have the autonomy to shape the future success of our unique properties, work with a adaptable schedule, and contribute to the vibrant hospitality and tourism landscape. Join our innovative team and drive excellence in sales and marketing from anywhere.

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📌 Supervisor (A) Ventas (Toluca de Lerdo)
🏢 Case match
📍 Toluca de Lerdo