Our client, a rapidly scaling direct-to-consumer (DTC) brand in the fashion industry, is seeking a visionary and experienced Director de Comercio Electrónico y Estrategia Digital to lead their online business operations. This is a fully remote, high-impact leadership role responsible for defining and executing the company's digital commerce strategy, driving online revenue growth, and enhancing customer experience across all digital touchpoints. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing, data analytics, and online customer acquisition strategies. You will lead a cross-functional team, oversee all aspects of the e-commerce P&L;, and spearhead initiatives to optimize website performance, conversion rates, and customer lifetime value. This position demands strategic leadership, analytical rigor, and a proven ability to innovate in the fast-paced digital landscape. Your expertise will be pivotal in solidifying our client's position as a leader in the online fashion market. This role offers the ultimate flexibility to work from anywhere, empowering you to drive digital excellence on a global scale.

About the Role
Our client, a rapidly scaling direct-to-consumer (DTC) brand in the fashion industry, is seeking a visionary and experienced Director de Comercio Electrónico y Estrategia Digital to lead their online business operations. This is a fully remote, high-impact leadership role responsible for defining and executing the company's digital commerce strategy, driving online revenue growth, and enhancing customer experience across all digital touchpoints. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing,



data analytics, and online customer acquisition strategies. You will lead a cross-functional team, oversee all aspects of the e-commerce P&L;, and spearhead initiatives to optimize website performance, conversion rates, and customer lifetime value. This position demands strategic leadership, analytical rigor, and a proven ability to innovate in the fast-paced digital landscape. Your expertise will be pivotal in solidifying our client's position as a leader in the online fashion market. This role offers the ultimate flexibility to work from anywhere, empowering you to drive digital excellence on a integral scale.

Key Responsibilities
Develop and execute a comprehensive e-commerce strategy to achieve aggressive revenue and growth targets.
Oversee all aspects of the e-commerce platform, including website management, merchandising, and user experience (UX).
Lead and mentor the digital marketing, e-commerce operations, and analytics teams.
Drive online customer acquisition through various digital channels, including SEO, SEM, social media, and affiliate marketing.
Develop and implement strategies to maximize customer lifetime value (CLTV) and loyalty.
Manage the e-commerce P&L;, including budgeting, forecasting, and performance analysis.
Analyze market trends, competitive landscape,



and customer data to identify new opportunities and optimize performance.
Collaborate with product development, marketing, and operations teams to ensure seamless execution of digital initiatives.
Oversee A/B testing and other optimization efforts to improve website conversion rates and AOV.
Stay at the forefront of digital commerce innovation and emerging technologies.

Requirements
Minimum of 10 years of experience in e-commerce leadership roles, with a significant focus on strategy and P&L; management.
Proven track record of driving substantial online revenue growth for DTC brands, preferably in fashion or lifestyle.
Deep expertise in e-commerce platforms, digital marketing channels, analytics, and CRM systems.
Strong understanding of UX/UI principles and website optimization techniques.
Exceptional leadership, strategic thinking, analytical, and problem-solving skills.
Demonstrated ability to manage complex projects and cross-functional teams in a remote environment.
Bachelor's degree in Business, Marketing, or a related field; MBA or Master's degree preferred.
Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.

Benefits
Our client offers a highly competitive executive compensation package, including a substantial base salary, significant performance-based bonuses, and potential equity. This fully remote leadership position provides unparalleled flexibility and autonomy. Comprehensive executive health, dental, and vision insurance benefits are provided, along with life insurance and a

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