About the Role Our client, a prominent educational technology company, is seeking a creative and strategic Content Marketing Specialist to join their fully remote team. This role is vital for developing and executing a compelling content strategy that attracts, engages, and converts target audiences. You will be responsible for producing high-quality written and multimedia content across various platforms, including blogs, websites, social media, and email campaigns. This is an exceptional opportunity to leverage your content creation and marketing expertise in a fully remote capacity, contributing to the growth of an innovative EdTech firm. Key Responsibilities

- Develop and execute a comprehensive content marketing strategy to support business objectives.
- Create, edit, and publish engaging and informative content, including blog posts,



articles, website copy, case studies, whitepapers, infographics, and video scripts.
- Conduct keyword research and optimize content for search engines (SEO).
- Manage the editorial calendar and ensure timely delivery of content.
- Collaborate with subject matter experts, designers, and other marketing team members to produce high-quality content.
- Distribute content across various channels, including social media, email newsletters, and partner platforms.
- Analyze content performance metrics and adjust strategy as needed.
- Stay current with industry trends in content marketing, SEO, and digital media.

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