11 nov
|
Levi Strauss
|
Chihuahua
11 nov
Levi Strauss
Chihuahua
## Consumer Marketing, Sr. CoordinatorApply: Office, Mexico, D.
F., Mexico: Full time: Posted 2 Days Ago: R-0156123
Key Responsibilities
Campaign Management* Coordinate the end-to-end execution of integrated marketing campaigns across paid, owned and earned channels.
* Develop and manage campaign timelines, deliverables and cross-functional workstreams.
* Ensure all marketing initiatives are delivered on time and aligned with brand objectives.
* Monitor campaign execution and proactively identify risks, dependencies and mitigation plans.Digital Marketing* Lead the execution of digital marketing initiatives across social media, paid media.
* Coordinate digital asset development ensuring consistency across all consumer touchpoints.
* Partner with regional and general teams to localize digital campaigns for the Mexican market.
* Stay up to date on digital trends, platform innovations and emerging technologies to continuously improve campaign performance.Media Planning & Performance* Partner with the media agency to develop media plans aligned with campaign objectives and business priorities.
* Review and challenge media recommendations, channel mix, audience strategy and investment allocation.
* Understand media KPIs including Reach, Frequency, CPM, CPC, CTR, Video Views, Engagement Rate.
* Monitor media performance and recommend optimizations based on campaign results.
* Participate in post-campaign analyses and identify learnings for future initiatives.
* Build media recaps and executive presentations with actionable insights.Agency Management* Manage relationships with creative, content, media and production agencies.
* Develop clear briefs and ensure agencies deliver high-quality work aligned with timelines and brand standards.
* Review creative proposals and provide strategic feedback throughout campaign development.
* Ensure agencies consistently deliver against agreed KPIs.Content & Social Media* Oversee the development of social-first content strategies aligned with campaign objectives.
* Coordinate content calendars across organic and paid channels.
* Review creative assets ensuring alignment with brand guidelines and business objectives.
* Identify opportunities to improve content performance through insights and analyticsCross-functional Collaboration* Partner closely with Brand, Retail, PR, eCommerce, Merchandising and Global Marketing teams.
* Coordinate project priorities across multiple stakeholders.
* Ensure clear communication and alignment throughout campaign development.## ## LOCATIONMexico, D.
F., Mexico## ## FULL TIME/PART TIMEFull time## Current LS&Co; Employees, apply via your Workday account.
📌 Consumer Marketing, Sr. Coordinator (Chihuahua)
🏢 Levi Strauss
📍 Chihuahua