About the Role
Our client, a leader in digital content creation and marketing, is seeking an experienced and strategic Content Strategist to shape and guide their content initiatives. This role is fundamental to developing and executing data-driven content strategies that attract, engage, and convert target audiences. You will be responsible for planning, creating, and managing content across various channels, ensuring it aligns with business objectives and brand messaging. The adecuado candidate possesses exceptional analytical skills, a deep understanding of content marketing principles, and a proven ability to create compelling narratives that drive results. This position is fully remote, allowing for flexible work arrangements.
Key Responsibilities Develop and implement comprehensive content strategies aligned with business goals and target audience needs.
Conduct audience research, keyword analysis, and competitive content audits to identify opportunities.
Plan and manage the content calendar across various platforms, including blogs, websites, social media, and email campaigns.
Oversee the creation of high-quality, engaging, and SEO-optimized content, including articles, blog posts, whitepapers, case studies, and infographics.
Collaborate with designers, writers, and marketing teams to ensure content is consistent in terms of style, quality, and tone of voice.
Analyze content performance using analytics tools, providing insights and recommendations for optimization.




Manage content distribution and promotion strategies to maximize reach and engagement.
Stay up-to-date with content marketing trends, SEO best practices, and emerging digital platforms.
Ensure all content adheres to brand guidelines and legal compliance.
Optimize existing content for improved performance and user experience. Requirements Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
Minimum of 4-6 years of experience in content strategy, content marketing, or digital marketing.
Proven experience developing and executing successful content strategies.
Strong understanding of SEO principles and how they apply to content creation.
Proficiency with content management systems (CMS) and analytics tools (e.g., Google Analytics).
Excellent writing, editing, and proofreading skills in Spanish.
Strong analytical and problem-solving abilities.
Ability to manage multiple projects, prioritize tasks, and meet deadlines in a remote setting.
Experience with project management tools is a plus.
Familiarity with the Chihuahua market or regional business landscape is beneficial. Benefits
This is a fully remote, full-time position offering a competitive salary, the flexibility to work from anywhere, and opportunities for professional development. You will play a key role in shaping the content narrative for impactful projects and contribute to a dynamic digital marketing landscape. Join our innovative team and make a significant impact on our client's online presence from Chihuahua.
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📌 Content Strategist (Colón)
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