About the Role
Our client, WhatJobs Direct, is seeking a dynamic and experienced Digital Marketing Manager to lead their marketing initiatives. This is an on-site position, based in the beautiful coastal city of Acapulco, Guerrero . You will be responsible for developing and executing comprehensive digital marketing strategies to drive user acquisition, brand engagement, and revenue growth. This role requires a strategic thinker with a proven track record in managing diverse marketing campaigns and leading teams. You will play a key role in shaping the company's online presence and achieving its ambitious business goals.
Key Responsibilities
Develop and implement innovative digital marketing strategies across all relevant channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
Oversee the management of digital advertising budgets, ensuring optimal allocation and maximizing return on investment (ROI).
Lead and mentor a team of marketing professionals, fostering a collaborative and high-performance culture.
Analyze campaign performance data using tools like Google Analytics, identify trends, and provide actionable insights for continuous improvement.
Conduct market research, competitor analysis, and customer segmentation to inform strategic decisions.
Manage the company's online brand presence and reputation across all digital platforms.
Collaborate with cross-functional teams, including sales, product development, and IT, to ensure alignment and successful execution of marketing initiatives.
Develop and manage the editorial calendar for content marketing efforts, ensuring high-quality and engaging content creation.




Stay up-to-date with the latest digital marketing trends, technologies, and best practices, incorporating them into strategies.
Requirements
Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a management role.
Demonstrated success in developing and executing comprehensive digital marketing strategies that drive measurable results.
Strong knowledge of SEO, SEM, social media marketing, email marketing, and content marketing principles.
Proficiency with digital marketing tools and platforms, including Google Analytics, Google Ads, social media advertising platforms, and CRM systems.
Excellent analytical, problem-solving, and strategic thinking skills.
Exceptional leadership, communication, and interpersonal skills.
Ability to manage multiple projects and prioritize effectively in a fast-paced environment.
Experience working in the recruitment or job board industry is highly desirable.
Must be based in or willing to relocate to Acapulco, Guerrero .
Benefits
Our client offers a competitive salary package, comprehensive health and dental insurance, performance-based bonuses, and opportunities for professional development and career advancement. You will join a supportive and dynamic team in a vibrant office located in Acapulco, Guerrero . We provide ample paid time off, retirement savings plans, and other benefits designed to support your overall well-being. Become a key player in driving the success of a leading online platform.
#J-*****-Ljbffr

📌 Gerente De Marketing Digital Para Whatjobs Direct (Acapulco de Juárez)
🏢 Placements24
📍 Acapulco de Juárez