We're Hiring: Bilingual SEO Specialist with Google Ads Experience

Remote | Full-Time | English & Spanish Required

Use Your SEO Expertise to Grow Businesses That Make a Difference

At Godoy Law Office Immigration Lawyers and Estate & Probate Legal Group, we believe great legal representation can change lives.

At Godoy Law Office, our mission is to help immigrants make America their home. We help individuals and families navigate complex immigration challenges, protect their futures, and pursue opportunities in the United States.

At Estate & Probate Legal Group, we help families protect what matters most, plan for the future, and navigate the legal challenges that come with losing a loved one.

Both firms share a commitment to exceptional client service, meaningful results, and doing what's right for the people who trust us.

We're looking for a Bilingual SEO Specialist who wants to do more than improve Google rankings. We want someone who wants their work to have an impact.

Every qualified lead you generate represents a real person or family looking for help. Your ability to connect those people with our firms can make a meaningful difference in their lives.

About the Opportunity

We're looking for an experienced, proactive, and results-driven Bilingual SEO Specialist with Google Ads experience to take ownership of organic search growth and support paid search performance for both law firms.

You'll be responsible for developing and executing SEO strategies, improving website performance, strengthening local search visibility, and managing Google Search Ads campaigns.

This is a hands-on position for someone who enjoys solving problems, taking initiative, and turning strategies into measurable results.

We don't want someone who simply identifies problems. We want someone who takes ownership of finding and implementing solutions.

What You'll Be Responsible For

SEO Strategy & Website Optimization

- Develop, implement, and manage SEO strategies for both law firms.
- Conduct technical SEO audits and implement improvements to website structure, indexing, page speed, internal linking, and overall search performance.
- Optimize website content, service pages, and landing pages for relevant English and Spanish searches.
- Conduct keyword research and competitive analysis to identify opportunities for growth.
- Improve local SEO performance and manage Google Business Profiles across multiple locations.
- Monitor changes in Google algorithms, AI-powered search, and emerging search trends.
- Collaborate with attorneys and marketing team members to ensure content is accurate, relevant, and client-focused.

Google Ads & Lead Generation

- Manage and optimize Google Search Ads campaigns to generate qualified leads.
- Support Google Local Services Ads where applicable.
- Monitor advertising budgets, cost per lead, conversion rates, and lead quality.
- Identify opportunities to improve campaign performance and reduce wasted advertising spend.
- Optimize landing pages and calls to action to increase conversions.
- Work closely with our marketing and intake teams to ensure we're attracting prospective clients who need our services.





Analytics & Continuous Improvement

- Use Google Analytics 4, Google Search Console, Semrush, Ahrefs, and other tools to evaluate performance.
- Track organic traffic, search visibility, qualified leads, and conversion rates.
- Provide weekly progress updates and monthly performance reports.
- Identify opportunities, recommend improvements, and execute solutions.
- Measure success based on meaningful business results—not just traffic and rankings.
- Maintain clear documentation of strategies, changes, and results.

Our Values: GUIDES

Our values aren't just words on a wall. They guide how we work, make decisions, treat our clients, and support one another.

We're looking for someone who demonstrates these values in their work every day.

G — Growth & Ownership

We take responsibility for outcomes, not just tasks. We continuously improve ourselves, our systems, and our service.

You take ownership of your projects, follow through on commitments, and proactively look for ways to improve results. You don't wait to be told what needs attention.

U — Unified Collaboration

We operate as one team. We succeed together and support each other in delivering the best outcomes.

You work collaboratively with marketing, intake, attorneys, and leadership. You share information, welcome feedback, and understand that success comes from working toward a common goal.

I — Integrity

We act with honesty, honor, and accountability, especially when doing the right thing is difficult.

You report results accurately, acknowledge mistakes, and make ethical decisions. You prioritize sustainable growth and honest marketing practices over shortcuts or misleading metrics.

D — Direct in Communication (Clarity & Candor)

We communicate with candor and clarity to create understanding, provide honest answers, prevent conflict, and build trust.

You communicate proactively, explain challenges clearly, and aren't afraid to speak up when something needs improvement. You can translate complex SEO data into practical recommendations.

E — Empathy with Professional Boundaries

We recognize the importance of empathy while maintaining healthy professional boundaries.

You understand that behind every search query is a person who may be facing a stressful or life-changing situation. You create and optimize content with compassion, accuracy, and respect for our clients' needs.

S — Service Mindset

We serve people and communities, not just process cases. We take responsibility for helping others navigate complicated systems through education, advocacy, and follow-through.

You understand that our websites are often the first interaction someone has with our firms. You strive to make that experience helpful, informative, trustworthy, and easy to navigate.





What We're Looking For

Required Qualifications

- 5+ years of hands-on SEO experience preferred, or equivalent demonstrated expertise.
- Strong experience with technical SEO, on-page optimization, and local SEO.
- Proven experience managing Google Search Ads campaigns.
- Fluency in both English and Spanish, written and spoken.
- Experience using Google Analytics 4, Google Search Console, and SEO tools such as Semrush or Ahrefs.
- Experience with website content management systems and hands-on website optimization.
- Strong understanding of conversion tracking, lead generation, and digital marketing analytics.
- Ability to manage multiple projects independently and meet deadlines.
- Strong analytical, organizational, and problem-solving skills.
- Excellent communication skills and a proactive approach to work.

Preferred Qualifications

- Experience marketing legal services or other professional service businesses.
- Experience with Google Local Services Ads and Google Business Profiles.
- Experience with HubSpot.
- Familiarity with AI search optimization and evolving SEO practices.
- Experience with conversion rate optimization and website migrations.

What Makes Someone Successful Here?

The right person for this position is someone who:

- Takes initiative instead of waiting for instructions.
- Is accountable for results and follows through on commitments.
- Enjoys learning, improving systems, and finding better ways to work.
- Values teamwork and understands how their work impacts others.
- Communicates openly and welcomes constructive feedback.
- Uses data to make decisions but never loses sight of the people behind the numbers.
- Takes pride in producing high-quality, accurate work.
- Wants to be part of a team that is making a meaningful difference.

Why Work With Us?

At Godoy Law Office and Estate & Probate Legal Group, you'll be part of a team that believes in professional growth, accountability, collaboration, and service.

We offer an opportunity to:

- Work remotely with a mission-driven team.
- Take ownership of meaningful SEO and digital marketing initiatives.
- Contribute directly to the growth of two law firms serving individuals and families.
- Work in an environment that encourages new ideas, continuous learning, and improvement.
- See the real-world impact of your work by helping people connect with legal services that can change their lives.

Ready to Join Our Team?

If you're an experienced SEO professional who takes ownership, values teamwork, and wants your work to make a difference, we'd love to hear from you.

To apply, please submit:

- Your resume in English.
- Examples of SEO projects you've personally managed and the measurable results achieved.
- Examples of Google Ads campaigns you've managed, including budgets and performance improvements.
- A brief explanation of which of our GUIDES values resonates most with you and why.

Join a team where your expertise drives growth, your ideas matter, and your work helps change lives.

Apply today!

Job Types: Full-time, Contract

Pay: $28,118.26 - $46,863.77 per month

Work Location: Remote

📌 SEO Optimization Specialist (México)
🏢 Godoy Law Office
📍 México