- support our new hotel openings through keyword research to identify high-value search phrases driving qualified traffic, and optimize on-page elements such as title tags and meta descriptions.
- manage large list of hotels and their channel participation for the social review program, ensuring hotels are properly onboarded and connected across channels.
- demonstrate clear understanding of geo strategy and localization, review content developed by external partners and confirm multiple brand tones of voice.
- benchmark digital activities against those of our peers in the industry; improve content marketing strategy and tactics.
- provide additional content marketing support for new hotel openings as needed.
requirements:
- bachelor's or master's degree in marketing, advertising, content strategy, project management, or an equivalent combination of education and work-related experience
- excellent written and verbal communication in english required
- 2-5 years of experience in marketing / project management
- demonstrated or previous experience in seo analysis and performance analysis is preferred, but not required.
this role is based in guadalajara, we require 4 days in office, 1 day remote #j-18808-ljbffr