DiDi General is seeking a seasoned User Insights Researcher to represent the voice of users across Restaurants, Eaters, Couriers, and ecosystem actors. You will design and execute qualitative studies, uncover motivations, and translate findings into impactful initiatives for product and strategy teams.
You will lead end-to-end research using interviews, focus groups, ethnographies, and concept testing, while leveraging AI to streamline processes and accelerate insights.
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