Sales and Marketing Manager (Ciudad de México)

Sales and Marketing Manager (Ciudad de México)

07 nov
|
Umdasch Group
|
Ciudad de México

07 nov

Umdasch Group

Ciudad de México

Full-time

Company Description
Doka Group, a subsidiary of the Umdasch Group, is one of the world's largest manufacturers and suppliers of formwork and scaffolding products and systems with more than 160 sales and logistics facilities in over 70 countries. From its headquarters in Austria, Doka's heritage of innovation has positioned itself as a front-runner in creating disruptive technologies for the construction market, with an emphasis firmly placed on supporting the needs of its clients.
The Marketing Coordinator, North America & Latin America (NAMLAM), supports the planning, coordination, and execution of marketing initiatives across the United States, Canada, and Latin America. This role serves as a key marketing operations resource, helping ensure the successful execution of regional campaigns, events, social media initiatives, digital marketing activities, and brand development efforts.
The Marketing Coordinator will play a central role in managing event logistics, coordinating marketing projects, supporting content creation, maintaining brand standards, and tracking marketing performance. This position works closely with country marketing leaders, sales teams, product managers, branch teams, vendors, and external partners to deliver high-quality marketing programs that support business growth and customer engagement.
The idóneo candidate is highly organized, detail-oriented, creative, and capable of managing multiple projects simultaneously in a fast-paced, collaborative environment.
Own and coordinate all logistics for regional trade shows, customer events, branch events, internal meetings, training programs, webinars, and industry conferences.
Manage event timelines, project plans, budgets, registration processes, travel arrangements, shipping schedules,



venue coordination, and vendor relationships.
Prepare, ship, track, and maintain event displays, promotional items, marketing collateral, and branded assets.
Maintain event calendars, planning documents, and inventory records.
Social Media & Content Development
Manage Doka's social media presence across regional platforms.
Develop, create, schedule, and publish engaging content aligned with marketing objectives and brand standards.
Coordinate social media calendars and support regional campaign execution.
Monitor social media performance and prepare monthly analytics and performance reports.
Track engagement, audience growth, content effectiveness, and industry trends.
Collaborate with internal stakeholders to identify customer stories, project highlights, product launches, employee features, and company news for social media promotion.
Support video, photography, and multimedia content development.
Marketing Communications & Brand Support
Develop and update marketing collateral, including presentations, brochures, flyers, digital assets, signage, advertisements, and promotional materials.
Support product launches through creation and coordination of marketing materials and communications.
Ensure all marketing materials align with Doka's Brand Guidelines and visual identity standards.




Create and adapt marketing materials using design tools such as Adobe Creative Suite, Canva, and other content creation platforms.
Support development of graphics, digital advertisements, social media assets, event materials, infographics, presentations, and promotional items.
Marketing Operations & Reporting
Maintain marketing calendars, project trackers, and campaign documentation.
Support performance tracking and reporting across marketing initiatives.
Assist with budget tracking, purchase orders, invoices, and vendor management.
Partner with Sales, Product Management, Engineering, HR, and branch teams to support marketing initiatives.
Assist with regional product launches, recruitment marketing activities, customer engagement programs, and internal events.
Support special projects and strategic marketing initiatives as assigned.
Bachelor's degree in Marketing, Communications, Business, Public Relations, or a related field.
~2-4 years of experience in marketing, communications, event management, digital marketing, or a related role.
~ Bilingual in English and spanish
~ Experience supporting social media, content calendars, digital content, events, trade shows, webinars, or customer-facing programs.
~ Strong attention to detail, organization, and ability to manage multiple projects.
~ Proficiency with Microsoft Office; experience with Adobe Creative Suite, Canva, Higgsfield, marketing automation, or project management tools is preferred.
~ B2B, construction, engineering, manufacturing, or industrial experience is a plus.
~ Event Planning & Logistics Management
Social Media Management & Content Creation
Marketing Communications
Project Management
Brand Stewardship
Cross-Cultural Communication<

📌 Sales and Marketing Manager (Ciudad de México)
🏢 Umdasch Group
📍 Ciudad de México

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