About MaaS by CodeSM MaaS by CodeSM is a remote-first marketing team of 150+ specialists working with brands across North America. We deliver strategy, creative and media for clients in industries from healthcare and financial services to home builders, hospitality and economic development.

About the role
We're looking for a freelance brand designer to own visual branding for our clients, from local businesses launching their first brand to established organizations going through a refresh. You'll design the logo and identity, build the guidelines, and roll the brand out across everything it lives on: stationery, social profiles, collateral, signage, merchandise and more. This is a design-only role. Copy, messaging and strategy come from our writers and account teams; you'll receive a brief and turn it into a polished, consistent brand. Our general graphic designers handle day-to-day production, while you set the visual foundation everyone else works from.

What you'll do
• Design logos and full visual identities: wordmarks, logomarks, icons, color palettes and typography systems
• Present logo and identity options and refine them through client feedback rounds
• Build brand style guides and guidelines that other designers and developers can follow without guesswork
• Produce complete logo packages: vector files, black-and-white and color versions, lockups and profile icons
• Design brand stationery: business cards, letterhead, envelopes and email signatures
• Create social media branding: profile images, cover banners and on-brand post templates, including Canva templates
• Extend brands into collateral and print: brochures, tear sheets, flyers, signage, maps, badges and vehicle wraps
• Design branded merchandise and promotional items,



plus virtual assets like Zoom backgrounds and screen graphics
• Work from briefs in our project platform and collaborate async with Account Managers and the design team What we're looking for
• A strong, current portfolio of logo, identity and brand rollout work, showing the full system and not just the mark
• Expert in Adobe Illustrator, fluent in Photoshop, InDesign and Figma, and comfortable building templates in Canva
• A sharp eye for type, color, proportion and simplicity, with marks that hold up at every size
• Print-savvy: you know how to prepare files for print, signage and promotional products
• Comfortable working from briefs and communicating reliably async
• Organized with files and handoffs, so others can pick up your work and run with it Nice to have
• Experience with industries we serve, such as economic development, healthcare, financial services, legal, home builders and hospitality
• Packaging, environmental or large-format design
• Custom lettering or type design
• Motion branding: animated logos and brand intros
• Bilingual English/Spanish What success looks like
• Clients approve a logo or identity direction within the planned feedback rounds
• Brand guidelines are clear enough that other designers apply them correctly the first time
• Logo packages and brand assets are complete and organized on delivery
• A client's stationery, social profiles, collateral and signage all look like one consistent brand

What we offer
• Steady, briefed brand projects for established and growing businesses across industries
• Fast, thoughtful feedback from people who design themselves
• Clear rates per project or per retainer block
• A team that respects designers and pays on time

📌 Brand Designer (México)
🏢 MaaS by CodeSM
📍 México