About the RoleOur client, a growing e-commerce entity, is seeking an E-commerce Analyst and Conversion Optimization Specialist to join their team in Saltillo, Coahuila.
This role is crucial for analyzing customer behavior, identifying friction points in the online purchase journey, and implementing strategies to maximize conversion rates.
The adecuado candidate will have a strong analytical aptitude, a deep understanding of e-commerce platforms, and proven experience with A/B testing and user experience (UX) optimization techniques.
You will be instrumental in driving sales growth by ensuring a seamless and effective online shopping experience.
This hybrid role offers a blend of in-office collaboration and remote flexibility.Key ResponsibilitiesAnalyze website data, user behavior, and conversion funnels to identify optimization opportunities.Design and execute A/B tests and multivariate tests on website elements (e.G., landing pages, product pages, checkout process).
Implement strategies to improve conversion rates, average order value, and customer retention.Monitor key e-commerce metrics and generate regular reports with actionable insights.Collaborate with UX/UI designers and developers to implement website improvements.Conduct user research and gather customer feedback to understand pain points.Stay current with best practices in e-commerce,



conversion rate optimization, and digital analytics.Assist in managing the e-commerce platform and ensuring its optimal performance.RequirementsBachelor's degree in Marketing, Statistics, Economics, Business Analytics, or a related field.2-4 years of experience in e-commerce analysis, CRO, or a related analytical role.Proven experience in designing and conducting A/B tests using tools like Google Optimize, Optimizely, or VWO.Strong proficiency in web analytics tools (e.G., Google Analytics, Adobe Analytics).
Understanding of UX/UI principles and best practices.Excellent analytical and problem-solving skills.Familiarity with e-commerce platforms and their functionalities.Strong communication skills and ability to collaborate effectively in a hybrid environment in Saltillo.Detail-oriented and highly organized.BenefitsOur client offers a competitive annual salary of *****, comprehensive health insurance, and opportunities for professional development and training in analytics and optimization tools.
Employees benefit from a collaborative work environment and the chance to make a tangible impact on the company's growth through data-driven decisions.
This hybrid position in Saltillo offers a great balance for motivated professionals.
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📌 Analista De Comercio Electrónico Y Optimización De Conversión (Saltillo)
🏢 Placements24
📍 Saltillo