About the Role

Our client is actively seeking a seasoned and strategic Especialista Senior en Relaciones con los Medios to join their fully remote team. This position is key to building and maintaining strong relationships with media outlets, securing positive coverage, and managing the company's reputation through proactive media engagement. The idóneo candidate will possess extensive experience in media relations, a deep understanding of current media trends, and exceptional skills in crafting compelling narratives and pitch strategies. You will be responsible for identifying media opportunities, acting as a media liaison, and contributing to the overall communications strategy from a remote setting. This role offers a unique opportunity for an experienced media relations professional to make a significant impact on a national and potentially international level.

Key Responsibilities

- Develop and execute strategic media relations plans to enhance brand visibility and secure positive earned media coverage.
- Cultivate and maintain strong relationships with journalists, editors, producers, and influencers across various media sectors.
- Craft compelling press materials, including press releases, media advisories, fact sheets, and pitches.
- Proactively identify media opportunities and pitch relevant story ideas to target outlets.
- Manage media inquiries and facilitate interviews for company spokespeople.
- Monitor media coverage, analyze trends, and provide insightful reports to internal stakeholders.




- Support the development and execution of crisis communication plans.
- Advise leadership on media engagement strategies and potential reputational risks.
- Collaborate with marketing and communications teams to ensure integrated campaign efforts.

Requirements

- Bachelor's degree in Communications, Journalism, Public Relations, or a related field.
- Minimum of 7 years of progressive experience in media relations, public relations, or journalism.
- Proven track record of successfully securing media coverage in top-tier outlets.
- Exceptional written and verbal communication skills in Spanish; fluency in English is required.
- Strong understanding of the media landscape, including traditional and digital media.
- Excellent interpersonal and networking skills.
- Ability to think strategically and act quickly in a fast-paced environment.
- Demonstrated experience in managing complex media projects.
- Proficiency with media monitoring tools and PR databases.
- Ability to work independently and effectively in a remote setting.

Benefits

- Fully remote position offering maximum flexibility.
- Competitive senior-level salary and performance bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous professional development budget.
- Home office stipend and technology support.
- Opportunity to work with a high-profile organization.
- Collaborative and supportive remote work environment.
- Significant opportunities for career advancement.

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📌 Especialista Senior en Relaciones con los Medios (Naucalpan de Juárez)
🏢 Placements24
📍 Naucalpan de Juárez