Key ResponsibilitiesIncentive Design and DevelopmentDevelop incentive program proposals aligned with commercial objectives and company strategy.Define program mechanics, targets, eligibility rules, and payout or recognition schemes.Administration and MonitoringAdminister incentive programs throughout their full cycle: launch, operation, close, and settlement.Analyze progress and results to identify deviations and recommend corrective actions.Ensure the sales force executes the programs correctly.Measurement and ControlMeasure the performance and return of each program (target attainment, impact on sales and profitability).
Produce reports and indicators to support decision-making.Weekly and Monthly KPIs for Marketing Team.Budget ManagementControl and monitor the budget allocated to incentive programs.Track spend, forecast period-end results, and report variances.Vendor CoordinationManage the vendors involved (rewards, platforms, logistics, events, etc.).
Follow up on deliverables, timelines, and costs.CommunicationClearly communicate programs, rules,



and results to the sales force and the internal teams involved.Coordinate with Sales, Finance and other areas to ensure alignment.Project ManagementPlan and monitor each program as a project, with schedules, owners, and deliverables.Event OrganizationOrganize and coordinate sales force events and engagement activities (launches, recognition events, training sessions)EducationEducation: Bachelor's degree in Marketing, Business Administration, Business, Industrial Engineering, Economics, or a related field.ExperienceExperience: 2 to 3 years in trade marketing, incentives, sales, commercial analysis, or related areas (adjustable by level).
SkillsAdvanced Excel (pivot tables, advanced formulas, handling large data volumes),Critical thinking data analysis.Strong organizational and planning skillsPlanning and organizational skillsEffective communicationNegotiation skillsResults-oriented mindsetAttention to detail and ability to manage multiple projects at once
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📌 Trade Marketing Analyst (San Pedro Garza García)
🏢 Fortunebrands
📍 San Pedro Garza García