About the Role

Our client, a leading innovator in the consumer goods sector (FMCG) , is seeking a visionary Jefe de Producto Digital to spearhead their digital product strategy. This is a fully remote position, empowering you to contribute from anywhere within Mexico. You will be responsible for defining, developing, and launching digital products and features that enhance customer engagement and drive business growth. We are looking for a product leader with a deep understanding of digital technologies, user experience, and agile methodologies, who can translate market needs into successful digital solutions. This role is idóneo for someone passionate about shaping the digital future of iconic brands.

Key Responsibilities

- Define the product vision, strategy, and roadmap for digital products.
- Conduct market research, competitor analysis, and user research to identify opportunities.
- Write detailed product requirements and user stories for development teams.
- Collaborate closely with engineering, design, marketing, and sales teams throughout the product lifecycle.
- Manage the product backlog and prioritize features based on business value and user needs.
- Launch new products and features, working with marketing to develop go-to-market strategies.
- Monitor product performance, gather user feedback, and iterate on features for continuous improvement.
- Stay abreast of emerging digital trends, technologies, and best practices.




- Champion agile development processes and foster a culture of rapid iteration and learning.

Requirements

- Bachelor's degree in Computer Science, Engineering, Business, or a related field.
- Minimum of 6 years of experience in digital product management, preferably in the FMCG or consumer technology space.
- Proven experience in launching successful digital products (web, mobile apps).
- Strong understanding of user experience (UX) principles and design thinking.
- Proficiency with agile development methodologies (Scrum, Kanban).
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, collaboration, and leadership abilities.
- Experience working effectively in a remote-first setting.
- Familiarity with data analytics tools and A/B testing.

Benefits

This role offers a highly competitive salary and a comprehensive benefits package. The primary benefit is the fully remote nature of the position, offering significant flexibility and work-life balance, allowing you to work from Cuernavaca, Morelos , or anywhere in Mexico. Our client fosters a collaborative and innovative work environment, with ample opportunities for professional growth and development. You will have the chance to shape the digital future of leading brands within the FMCG sector. We provide access to the latest tools and technologies, ensuring you have the resources needed to succeed. Join a forward-thinking company that values your expertise and contributions to digital transformation.

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📌 Jefe de Producto Digital (Cuernavaca)
🏢 Placements24
📍 Cuernavaca