Company Overview
DiDi Global Inc. is the world's leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.
DiDi provides car owners, drivers, and delivery partners with versátil work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world's transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.
LI-Hybrid
In this position you will be able to shape your food marketing strategy and future. If you are business and results oriented you will connect with many internal passionate teams that are working from the growth, engagement and restaurants sides to make our business grow and allow DiDi food to impact positively every day more restaurants and make our users lifes easier.
As a regional LATAM role you'll have the challenge of understanding different markets need and the opportunity of customizing and deploying strategies according to them.




You will also have the important challenge of leading and developing a team located in diverse countries in spanish Latam.
As the lerader of the food marketing team (eaters and restaurant) you should build and strengthen the brand together with the order growth throughout Spanish LATAM
Design the marketing regional plan, and guarantee the execution under the strategy, ensuring reaching business goals
Understand each country brand needs to customize and ensure the right go-to-market with regional and cross business brand strategy.
Build strategy together with Users Growth and Engagement and restaurant teams.
Lead the marketing launch of new products, innitiatives or countries when necessary
Design and control food marketing budget for spanish LATAM
Stakeholder management, interpersonal relationships are key for this role. Data driven, Marketing expertise (experience building marketing plans, understanding media landscape), results and business oriented
~ Educational Background: Business, Engineering, Marketing.
~ Preferred Industries Experience (but not limited to): Tech, services and retail companies.
~ Spanish, English (fluent)

We are data-driven – We are strong believers in making informed decisions, that's why we are data-driven. We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that's how we create better products and services, make better decisions and better serve the communities we're a part of.

📌 Head of Food Marketing Spanish LATAM (Ciudad de México)
🏢 Didi Global
📍 Ciudad de México