Tik Tok Specialist Join the Zulay Kitchen Team!

Zulay Kitchen is a fast-growing consumer products brand creating innovative, practical, and affordable kitchen products that make everyday life easier.

We're looking for a creative, proactive, and results-driven Tik Tok Specialist who understands how to grow a brand's presence on Tik Tok, create engaging content strategies, and drive traffic and sales through the platform.

About the Role The Tik Tok Specialist will help manage and grow Zulay Kitchen's Tik Tok presence, including content planning, Tik Tok Shop operations, affiliate coordination, and performance monitoring.

We're looking for someone with hands-on experience managing Tik Tok accounts or Tik Tok Shop for an e-commerce brand who understands the platform, keeps up with trends, and knows how to turn content and engagement into business results.

You don't need to know everything, but you should have a solid understanding of Tik Tok, be creative, data-driven, and comfortable testing new ideas to improve performance.

Key Responsibilities Tik Tok Content Strategy & Management Develop and execute content strategies that align with the brand's goals, products, and target audience.

Plan and maintain a consistent content calendar.

Identify trending sounds, hashtags, formats, and content opportunities relevant to the brand.

Coordinate with the creative team, video editors, and other departments to produce engaging Tik Tok content.

Monitor comments, messages, and audience engagement to maintain an active brand presence.

Tik Tok Shop Management Manage day-to-day Tik Tok Shop operations, including product listings, pricing, inventory, and promotions.

Ensure product information, images, descriptions, and links are accurate and up to date.

Monitor shop performance, order issues, product status, and account health.

Troubleshoot listing, fulfillment, and other shop-related issues.

Stay updated on Tik Tok Shop policies and platform requirements.





Affiliate & Creator Management Identify and connect with relevant Tik Tok creators and affiliates to promote Zulay Kitchen products.

Manage affiliate outreach, product collaborations, and sample requests.

Monitor affiliate performance, content submissions, and sales generated.

Build and maintain relationships with creators to encourage long-term partnerships.

Identify opportunities to expand the brand's affiliate network.

Performance Tracking & Optimization Monitor Tik Tok account and Tik Tok Shop performance, including views, engagement, traffic, conversions, and sales.

Analyze content performance and identify what works best for the target audience.

Track campaign and affiliate results and recommend improvements.

Prepare regular performance reports and provide actionable recommendations.

Test different content formats, posting strategies, and promotional approaches to improve results.

Platform Updates & Growth Opportunities Stay informed about Tik Tok trends, algorithm updates, new features, and e-commerce opportunities.

Research competitors and identify opportunities to improve the brand's visibility and performance.

Recommend new strategies to increase audience engagement, product discovery, and sales.

Qualifications Previous hands-on experience managing Tik Tok accounts or Tik Tok Shop for a brand or e-commerce business is REQUIRED.

Familiarity with Tik Tok Shop Seller Center and its day-to-day operations.

Experience with Tik Tok content strategy, trend research, and social media management.





Understanding of Tik Tok affiliate marketing and creator partnerships.

Ability to analyze content and sales performance using platform analytics.

Strong communication, organizational, and problem-solving skills.

Creative mindset with an understanding of what makes content engaging and shareable.

Comfortable using Google Sheets, Excel, and other digital business tools.

Ability to manage multiple priorities and work independently.

Bonus Points For: Experience managing Tik Tok Shop for a U.S.-based e-commerce brand.

Experience with Tik Tok Shop Ads, Tik Tok Ads Manager, or paid social campaigns.

Experience recruiting and managing Tik Tok affiliates and influencers.

Familiarity with product seeding, UGC, and creator-generated content.

Experience working with Amazon, Shopify, or other e-commerce platforms.

Experience growing a Tik Tok account and generating measurable sales through content.

The Adecuado Candidate You're creative, resourceful, and always looking for ways to help a brand grow.

You understand Tik Tok beyond simply posting videos—you know how to identify trends, create engaging strategies, build creator relationships, and use performance data to make better decisions.

You're also organized and take ownership of your work.

You can manage multiple campaigns and priorities while staying on top of platform updates and new opportunities.

Most importantly, you bring a positive attitude, take initiative, and want to grow with a successful e-commerce company.

Why Join Zulay Kitchen?

At Zulay Kitchen, we're not just building great kitchen products.

We're building a company where people take ownership, support one another, and work together to create something meaningful.

Our mission is to deliver innovative, high-quality culinary products and services that foster family values, enhance people's lives, and create joyful moments worldwide.

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📌 TikTok Specialist (México)
🏢 Zulay Kitchen
📍 México