Google Business Profile (GBP) Specialist - Fractional (Colón)

Google Business Profile (GBP) Specialist - Fractional (Colón)

02 nov
|
Geeks on Site
|
Colón

02 nov

Geeks on Site

Colón

About Us
Geeks On Site provides nationwide computer repair and technology support services for homes and businesses, delivered both remotely and on-site. Our services include computer repair, IT support, smart home installation, and a broad range of in-home and business technology services offering fast, reliable solutions across a wide range of devices and systems.

Job Overview
Geeks On Site is seeking an experienced Google Business Profile (GBP) Specialist to support the management, optimization, and expansion of our local search presence across the United States. The idóneo candidate will have proven experience verifying and optimizing multiple Google Business Profiles, preferably for home service companies with a presence across multiple locations, improving local search visibility, and ensuring compliance with Google's business profile guidelines. This role will focus on optimizing dozens of new and existing profiles nationwide, with the potential to support additional company brands.

Key Responsibilities

Audit existing Google Business Profiles to identify optimization opportunities, inconsistencies, and potential compliance issues

Optimize business profiles, including business descriptions, categories, services, operating hours, service areas, and other relevant information

Support the creation, verification, and optimization of new eligible business profiles

Identify and resolve profile issues, including duplicate listings, verification challenges, suspensions, and reinstatement requests

Develop and implement local SEO strategies to improve visibility in Google Maps and local search results





Monitor profile performance, track key metrics, and provide actionable recommendations

Collaborate with the Marketing team to align GBP optimization efforts with broader business goals

Stay current with Google's Business Profile policies, algorithm changes, and local search best practices

Support GBP management and optimization for additional company brands as needed

Requirements

Demonstrated hands-on experience managing and optimizing Google Business Profiles

Proven experience managing multiple business locations or service-area profiles

Strong understanding of local SEO, Google Maps ranking factors, and profile optimization techniques

Experience handling Google Business Profile verification, suspensions, duplicate listings, and reinstatement processes

Familiarity with Google's guidelines for service-area businesses and multi-location organizations

Ability to analyze GBP performance data and translate findings into practical recommendations

Strong organizational skills and attention to detail when managing multiple profiles simultaneously

Ability to work independently, prioritize tasks, and communicate progress effectively

Preferred Qualifications / Nice to Have





Previous experience with nationwide service providers, home services, IT support, or other service-area businesses

Experience managing 50+ Google Business Profiles

Familiarity with local SEO tools such as BrightLocal, Whitespark, Semrush, or similar platforms

Experience with Google Search Console, Google Analytics 4 (GA4), and Looker Studio

Knowledge of local citations, directory listings, and business information consistency across platforms

Experience developing review management and reputation improvement strategies

Experience supporting multiple brands or business entities

Ability to create standardized GBP optimization workflows and reporting dashboards

What Success Could Look Like

Existing profiles are audited and prioritized for improvement

Business information is accurate, consistent, and compliant with Google policies

Eligible new profiles are successfully created and verified

Verification, suspension, and duplicate-profile issues are systematically addressed

Local search visibility and customer engagement improve over time

Marketing receives clear performance reports and recommendations

Benefits

100% Remote Role

Schedule flexibility

Engagement Details
This is a fractional opportunity intended for an experienced specialist who can provide hands-on expertise and strategic guidance without requiring a full-time engagement. Expected weekly hours, compensation, project duration, and performance objectives will be established with the Hiring Manager.

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📌 Google Business Profile (GBP) Specialist - Fractional (Colón)
🏢 Geeks on Site
📍 Colón

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