Especialista en Marketing Especialista en Marketing (Ciudad de México)

Especialista en Marketing Especialista en Marketing (Ciudad de México)

01 nov
|
Pavago
|
Ciudad de México

01 nov

Pavago

Ciudad de México

Inbound Marketer (SEO, Content Marketing & Lead Generation) – Remote | U. Position Type: Full-Time, Remote

At Pavago, one of our clients is hiring a creative, performance-focused Inbound Marketer to build and scale content-driven marketing systems that generate organic traffic, qualified leads, pipeline, and conversions .
This role goes beyond traditional SEO or content writing. You'll connect search intent, content strategy, lead generation, and conversion optimization to turn organic visibility into measurable business growth.
SEO-driven content
Conversion-focused marketing assets

Content distribution strategies

You'll also help the business adapt to the changing search landscape, including AI-driven discovery, LLM visibility, and modern SEO .

If you understand how to turn search → content → conversion → pipeline , this role is a strong fit.

SEO Content & Organic Growth

Create high-quality content designed to drive: Organic traffic

Qualified leads
SEO blog posts
Inbound marketing assets

Conversion-focused content

Optimize content for: Build content around business outcomes rather than rankings alone.

Inbound Marketing & Lead Generation
SEO
Content marketing
Social media distribution
Connect content, distribution, and conversion across the full customer journey.
Identify opportunities to improve organic acquisition and inbound pipeline generation.
Downloadable content

Collaborate with marketing and design teams to improve conversion rates throughout the funnel.

Research & Content Strategy

Research: Content gaps

New content and distribution angles
Develop content campaigns designed to generate both traffic and pipeline .
SEO
AI-driven content discovery
Content distribution

Analytics & Performance Optimization

Monitor performance using: Google Search Console (GSC)

Google Analytics 4 (GA4)
Organic traffic
Lead magnet performance
Qualified inbound leads
Use performance data to continuously improve content, funnels, and distribution.
Think beyond rankings and traffic




Understand how content contributes to leads and revenue
Know how to match content with search intent
Are interested in how AI is changing search and content discovery
Inbound marketing
Content marketing
SEO content writing
SEO
Inbound marketing funnels
Content distribution
Ability to create high-quality, SEO-optimized and conversion-focused content
Google Analytics 4 (GA4)
Ahrefs or similar SEO platforms
Excellent written English, copywriting, and storytelling skills
Ability to analyze content performance and identify optimization opportunities
SEO
Content discovery
SEO content
Ability to work remotely during U. Content distribution systems
AI-assisted SEO
AI-driven content optimization
Hub Spot
Webflow
Google Analytics 4 (GA4)
Hub Spot
Webflow
AI-assisted content and SEO tools
Research high-intent keywords and content opportunities
Analyze search intent and competitor content
Write and optimize SEO-driven articles and website pages
Improve existing content based on performance
Analyze inbound funnel performance
Identify content gaps and new growth opportunities
Collaborate with marketing and design teams
Optimize content distribution and lead-generation assets
You build scalable inbound marketing systems that turn organic visibility into qualified leads, pipeline, and measurable business growth .
Qualified inbound leads generated
SEO rankings and search visibility
Content conversion rates
Lead magnet conversion performance
Engagement and funnel performance
Revenue contribution from organic and inbound marketing
Full ownership of inbound marketing and organic growth initiatives
Opportunity to build scalable SEO and content systems
Exposure to AI-driven search and evolving SEO strategies
High autonomy over content and growth execution
Performance-focused environment where conversions matter more than vanity metrics
Fully remote role
Inbound Marketing Manager
SEO & Content Lead
Growth Marketing Manager

Head of Content

Spark Hire Intro Video
# Content / SEO Exercise

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📌 Especialista en Marketing Especialista en Marketing (Ciudad de México)
🏢 Pavago
📍 Ciudad de México

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