About the Role

Our client, a key player in the media and public relations industry, is seeking a creative and results-driven Especialista en Relaciones Públicas y Marketing to join their team in the vibrant city of Acapulco, Guerrero, MX. This role is integral to enhancing our client's brand presence and reputation through strategic PR and marketing initiatives. You will be responsible for developing and executing campaigns that generate positive media coverage, manage social media engagement, and support overall marketing objectives. The idóneo candidate combines strong PR skills with a solid understanding of marketing principles and digital channels. This is an excellent opportunity to contribute to a dynamic organization and grow your career in communications and marketing. We foster a collaborative and innovative work environment.

Key Responsibilities

- Develop and implement integrated PR and marketing communication plans.
- Manage media relations, including pitching stories, drafting press releases, and organizing press events.
- Oversee social media strategy and content creation to build brand awareness and engagement.
- Collaborate with the marketing team to ensure consistent brand messaging across all channels.
- Monitor media coverage and social media trends, reporting on key insights.
- Identify and engage with relevant influencers and media outlets.
- Support product launches and promotional campaigns with effective PR strategies.




- Measure and report on the effectiveness of PR and marketing initiatives.
- Assist in managing the company's online reputation and addressing any public concerns.

Requirements

- Bachelor's degree in Communications, Public Relations, Marketing, Advertising, or a related field.
- Minimum of 4 years of experience in public relations or marketing, with a strong understanding of both disciplines.
- Proven ability to develop and execute successful PR campaigns.
- Excellent writing, editing, and communication skills in Spanish.
- Experience managing social media platforms and creating engaging content.
- Familiarity with marketing principles and campaign execution.
- Strong media relations skills and a network of contacts.
- Ability to work independently and as part of a team.
- Creative thinking and problem-solving abilities.
- Knowledge of the local market and media landscape in Acapulco, Guerrero, MX is an advantage.

Benefits

Our client offers a competitive salary, comprehensive health benefits, paid time off, and opportunities for professional development. This hybrid role provides flexibility, allowing you to contribute effectively while maintaining a healthy work-life balance. You will be working in the exciting environment of Acapulco, Guerrero, MX, with a team dedicated to achieving communication and marketing excellence. We are committed to fostering your career growth within our organization.

📌 Especialista en Relaciones Públicas y Marketing (Acapulco de Juárez)
🏢 Placements24
📍 Acapulco de Juárez