31 oct
|
Berry Virtual | MedVirtual | AI Virtual
|
Ciudad de México
31 oct
Berry Virtual | MedVirtual | AI Virtual
Ciudad de México
Remoto: Teletrabajo
We are seeking a skilled and creativeDigital Marketing Specialistto support digital marketing efforts, especially in the legal or professional services industry. The idóneo candidate is experienced in content creation, campaign management, and marketing tools.Key Responsibilities:Analyze client websites, traffic, ad accounts, and competitorsBuild digital marketing strategies that fit each client's budget and goalsRecommend channel mix, messaging direction, and KPIsAdjust strategies based on performance dataWeb Build:Build and edit pages on WordPress and SquarespaceFollow established design systems and brand guidelinesAdjust design systems when new content requires itKeep page structure, hierarchy, and on-page SEO cleanSEO:Run keyword research and competitive analysisWrite and implement white-hat SEO (titles, meta, headings, internal linking, schema)Plan and author content based on search intent and ranking opportunityRun regular technical SEO checks and fix what is brokenTrack rankings, traffic, and conversions and report on what changedSEM:Build and launch paid search campaigns (Google Ads, Microsoft Ads)Write ad copy, build ad groups, set up conversion trackingManage spend against the client's specified budgetReport on cost per lead, ROAS,
and other agreed metricsRequirements2+ years running SEO and SEM for real businesses (agency or direct)Hands-on WordPress experience (Fusion Builder, Elementor, Gutenberg, Divi, or similar)Hands-on Squarespace or similar website building solution experienceStrong copywriting for web pages, ads, and meta contentGoogle Ads and Google Analytics 4 (certifications are fine, real campaign work is better)Google Search Console, Bing Webmaster ToolsWorking knowledge of HTML structureComfort with one or more SEO tools (Ahrefs, Semrush, Moz, Screaming Frog, Google Data Studio)Clear written English for client-facing workNice to Have:Local SEO and Google Business Profile managementBasic graphic editing (Figma, Canva, Photoshop)System and Work Setup Requirements:A stable and high-speed internet connection preferably 25 MBPS or higher with backup in cases of power interruption or service provider issues.Headset/earphone with noise cancellation and webcam at 720p or higher resolutionA designated, quiet, and well-organized workspace free from distractions to facilitate focused workPermanent remote work setupCompetitive starting rate paid in USDHMO insurance (PH)Retirement FundPaid US holidaysPaid Vacation and Sick Leaves#J-18808-Ljbffr
📌 Digital Marketing Specialist (Bil) (Ciudad de México)
🏢 Berry Virtual | MedVirtual | AI Virtual
📍 Ciudad de México