About the Role
Our client, a well-established educational institution in Saltillo, Coahuila , is seeking a dynamic and results-oriented Admissions and Educational Promotion Coordinator. This key role is responsible for managing the student admissions process, developing and executing marketing strategies to attract prospective students, and fostering strong relationships with families and the community. The idóneo candidate will have a passion for education, excellent communication and sales skills, and a deep understanding of the local educational landscape. You will play a vital part in the growth and success of the institution by ensuring a smooth admissions experience and effectively promoting our diverse academic programs. This position is based at our main campus in Saltillo , requiring a proactive individual committed to excellence in student recruitment and outreach.

Key Responsibilities

Oversee the entire student admissions process from inquiry to enrollment.

Develop and implement effective marketing and promotional campaigns for educational programs.

Organize and coordinate open house events, information sessions, and recruitment fairs.

Respond promptly to inquiries from prospective students and parents via phone, email, and in-person.

Maintain accurate records of prospective students and manage the CRM system.

Build and nurture relationships with prospective families, guiding them through the admissions journey.

Analyze admissions data and market trends to inform strategy.





Collaborate with academic departments to understand program offerings and target audiences.

Develop promotional materials, including brochures, website content, and social media posts.

Ensure a positive and welcoming experience for all visitors and applicants.

Requirements

Bachelor's degree in Marketing, Business Administration, Communications, Education, or a related field.

Minimum of 4 years of experience in admissions, marketing, or sales, preferably within the education sector.

Proven track record in achieving enrollment targets and executing successful marketing campaigns.

Excellent communication, interpersonal, and presentation skills.

Strong organizational and time management abilities.

Proficiency with CRM software and marketing automation tools.

Ability to work independently and as part of a team.

Creative thinking and problem-solving skills.

Fluency in Spanish is required; English is a significant advantage.

Must be available to work on-site in Saltillo, Coahuila and potentially travel within the region.

Benefits

Our client offers a competitive salary and performance-based bonuses.

Comprehensive health benefits, paid time off, and opportunities for professional development are provided.

Join a dedicated team focused on fostering educational growth and success in Saltillo .

This role offers the chance to make a significant impact on the institution's student body and contribute to its ongoing development.

We provide a dynamic work environment and a supportive team culture.

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📌 Coordinador/a de Admisiones y Promoción Educativa (Saltillo)
🏢 Placements24
📍 Saltillo