30 oct
|
Empresa reconocida
|
Estado de México
30 oct
Empresa reconocida
Estado de México
No Relocation Assistance Offered
Job Number****** : Del.Miguel Hidalgo, Mexico City, Mexico
Who We Are
Colgate:Palmolive Company is a general consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name
Join Colgate:Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values-Caring, Inclusive, and Courageous-we foster a culture that inspires our people to achieve common goals. Together, lets build a brighter, healthier future for all.
The Sr Prescription Diet Brand Manager is responsible for the development and execution of marketing strategies across commercial operations to achieve the financial and market share objectives. They lead the go:to:market planning behind innovation launches, promotional activations, traditional and digital media and 6P strategies for omni:channel customers. They ensure consistent and effective brand messaging to the veterinary profession/ consumer, and consistent consideration of retail environment specific needs/tactics. They are critical in creating and driving the execution of revenue growth management and simplification opportunities for the brand.
What You Will Do:
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Align and implement omni:channel marketing, communication and media strategies for key therapeutic nutrition categories using insights and analytics to drive growth
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Identify issues / opportunities, analysis and propose action plans to achieve brand and business objectives
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Product portfolio management for key therapeutic nutrition categories
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Lead new product launches, re:launches, and updates
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Support P and L and A and P budget management
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Participate in strategic brand planning and overall brand communications plans
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Gain management alignment to brand strategies and go:to:market plans
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Develop and lead omni:channel execution and go:to:market strategies for new product launches/relaunches, quarterly tentpole activations, key growth categories and strategic business initiatives
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Monitor media campaigns across traditional and digital platforms
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Develop and align strategic 6P marketing plans and important metrics
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Develop sales materials for new and existing products; Design and produce promotions and promotional materials, and handover to sales operations for final field execution
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Develop and lead brand presence at veterinary conferences
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Understand the clinic retail environment, sales reps and field team needs to deliver strong promotional and marketing programs
Education/ Experience Requirements
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Bachelors Degree
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6+ years of experience in brand marketing, retail marketing, trade marketing, Critical thinking and problem solving.
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Strong analytical skills and capability to uncover measurable insights in large datasets
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Excellent project management skills, with the ability to lead multiple projects simultaneously
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Experience with Marketing, Branding, Digital/eComm marketing (paid search, digital display, social, etc)
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Exceptional communication and interpersonal skills, with the ability to work effectively in a team environment
:Advanced english level
Our Commitment to Inclusion
Our journey begins with our people-developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, re
📌 Sr. Brand Manager Presciption Diet Latam (Estado de México)
🏢 Empresa reconocida
📍 Estado de México