29 oct
|
Omnicom Media Mexico
|
México
29 oct
Omnicom Media Mexico
México
***Advanced English***
Responsibilities
We are looking for a Manager, Business Analytics who will be in charge of delivering post-campaign learnings showing the impact of our audience-first strategies, as well as in-flight recommendations on optimization. The role of the Business Analyst is to capture learnings that will inform audience and investment optimizations. Collaboration with other teams across Strategy, Planning, Investment and Measurement is key to deliver in this role.
Required Skills
- Experience working with measurement partners for brand lift, sales lift, MMM and MTA
- Experience with digital platforms (Google Campaign Manager, verification partners, DSPs, Google Analytics)
- Solutions oriented: analytic skills, critical thinking and problem-solving skills to drive issues to resolution.
- Proven leadership ability and strong, impactful client relationship experience
- Stellar communication and presentation skills: we need someone who is articulate, engaging and straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs
- Comfortable working in ambiguous situations
- Passionate about driving change by adopting emerging technologies in the advertising space
- Advanced analytics software package: SQL, R, Python or other
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📌 Data Analysis Manager (México)
🏢 Omnicom Media Mexico
📍 México