Product Manager - User-Centric & Fast Prototyping (Xico)

Product Manager - User-Centric & Fast Prototyping (Xico)

28 oct
|
Guros
|
Xico

28 oct

Guros

Xico

Senior Manager, Product Development - Juices

**Senior Manager, Product Development - Juice Category LATAM**
At Coca-Cola, every employee is a leader. In the Juice Category across LATAM, that means shaping product strategy with a strong enterprise mindset, translating consumer and business needs into winning technical solutions, and leading cross-functional teams through complexity with clarity and courage.
We are looking for a **Senior Manager, Product Development** to lead the development and renovation agenda for the **Juice Category in LATAM** . This role goes beyond strong technical product development expertise. It requires a leader who can connect **consumer understanding, category strategy, R&D; depth, operational reality, and stakeholder alignment** to deliver scalable, high-quality, and commercially successful juice, nectar, and juice drink solutions.
The idóneo candidate brings expertise in **fruit juice systems and/or beverage development** , along with the leadership maturity to make difficult trade‑offs, influence across the network, and move initiatives forward in a highly interconnected environment.
**What You’ll Do**
Lead the **product development and execution** for Juice Category initiatives across LATAM,



from early concept shaping through commercialization.
Translate **consumer understanding, business, and market insights** into product solutions that are technically feasible, commercially relevant, and regionally scalable.
Drive a **holistic R&D; approach**, integrating formulation, processing, regulatory, quality, sensory, packaging, scale‑up, cost, and supply considerations from the start.
Partner across **Marketing, Regulatory, Quality, Procurement, Operations, Supply Chain, Commercialization,** and bottling partners to build alignment and accelerate decision‑making.
Make clear recommendations on key trade‑offs involving **speed, quality, cost, complexity, scalability,** and **consumer experience.**
Lead development and renovation of **juice, nectar, and juice drink portfolios**, including reduced‑sugar, functional, and value‑optimized platforms.
Understand **beverage systems, food processing, ingredient functionality, sensory performance, shelf life, and manufacturing feasibility.**
Guide teams through pilot trials, plant trials, and commercialization, ensuring

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📌 Product Manager - User-Centric & Fast Prototyping (Xico)
🏢 Guros
📍 Xico

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