Company:Qualcomm Intl Inc., Mexico Branch Office

Job Area:Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing Communications

General Summary:

The Media Operations Specialist supports the execution and management of Compute Consumer marketing campaigns by ensuring accurate campaign setup, tracking, and creative readiness across platforms and partners. This role plays a critical part in maintaining operational excellence—helping campaigns launch on time, with correct tracking, and seamless alignment between media, creative, and retail touchpoints.

Key Responsibilities:

Campaign Operations & Systems Support

- Support the setup and maintenance of campaign tracking infrastructure across digital and retail platforms.

- Maintain the CRT, ensuring assets from cross-functional teams are accurately trafficked, tracked, and statused.

- Assist in CMPID creation for campaigns driving to QC.com, ensuring consistent application across platforms.

- Build and QA Amazon tracking links to support campaigns driving to storefronts, ensuring proper attribution.

- Monitor campaign setup accuracy and flag discrepancies to maintain data integrity.

Creative QA & Launch Readiness

- Conduct QA checks on creative assets prior to launch, confirming alignment to platform specifications and placement requirements.

- Support final readiness checks ahead of campaign launch.

- Validate landing pages across funnel stages for:

+ Messaging continuity from ad to destination

+ Functionality and user experience

+ Correct tagging and tracking implementation

+ Assist in QA of partner PDPs, including:

+ Best Buy PDPs with accurate SKU-level UTMs

+ Amazon PDPs with correct ASINs in coordination with internal teams

Creative Workflow & Execution Support

- Assist in managing creative workflows across agencies and campaign teams to support on-time delivery.

- Track creative timelines and help ensure assets are prioritized based on launch requirements.





- Maintain the Creative column in CRT, ensuring assets are correctly mapped to live placements across channels:

+ Programmatic Video & Display

+ Linear TV

+ YouTube

+ Social (Meta, TikTok, Reddit)

+ Retail Media Networks

+ Tech, Lifestyle, and Audio

- Help ensure alignment between creative assets and media plans.

Cross-Team & Agency Coordination

- Support creative kickoff preparation by helping ensure media plans and assets are ready ahead of partner engagements.

- Participate in creative kickoff calls to align on timelines, requirements, and deliverables.

- Coordinate with internal teams, agencies, and vendors to support smooth campaign execution.

- Flag potential risks, gaps, or delays to campaign leads in a timely manner.

Communications & Campaign Visibility

- Support communication of campaign launches by gathering and sharing screenshots of live media placements.

- Help maintain visibility into in-market activity across channels and regions.

- Contribute to internal updates (e.g., newsletters or team summaries) to showcase campaign execution.

Success in This Role Looks Like:

- Campaigns launch with accurate tracking, correct creative mapping, and minimal errors

- Creative assets meet platform specs and align with media placements

- Strong coordination across teams enables smooth execution

- Clear visibility into what is live in market across channels and regions

Minimum Qualifications:

• Bachelor's degree and 2+ years of Communications, Marketing, Public Relations, or related work experience.
OR
Associate's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience.
OR
High School Diploma or equivalent and 6+ years of Communications, Marketing, Public Relations, or related work experience.
*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.

Skills & Preferred Qualifications:

- 1–3 years of experience in digital marketing, paid media operations, or campaign execution

📌 Media Operations Specialist (Ciudad de México)
🏢 Qualcomm
📍 Ciudad de México