About the Role Our client, WhatJobs Direct, is seeking an experienced and forward-thinking Gerente de Tienda Física y Digital to oversee operations in Tijuana, Baja California, MX . This is a pivotal role that bridges the gap between our physical retail presence and our expanding e-commerce platform. The adecuado candidate will possess a strong understanding of both traditional retail management and digital sales strategies. You will be responsible for driving sales, managing inventory, leading a team of retail associates, and ensuring a seamless omnichannel customer experience. This hybrid role requires a strategic mindset, exceptional leadership skills, and the ability to adapt to evolving market demands. You will work closely with various departments to implement sales initiatives, optimize online and in-store customer journeys, and maintain high operational standards. We are looking for a results-driven individual who can inspire their team and contribute significantly to the company's growth across all channels.
Key Responsibilities Oversee day-to-day operations of the retail store, including staff management, scheduling, and performance evaluation.
Develop and execute strategies to drive sales growth in both physical and online channels.
Manage inventory levels, including ordering, receiving, and stock control, to minimize stockouts and overstock situations.
Ensure exceptional customer service standards are met and exceeded.
Implement and monitor visual merchandising standards to create an appealing store environment.
Analyze sales data and performance metrics to identify trends and opportunities for improvement.




Collaborate with the marketing team on promotional activities and campaigns for both online and offline channels.
Manage online order fulfillment and ensure timely delivery to customers.
Train and develop store staff to enhance their product knowledge and sales skills.
Maintain a safe and organized store environment, adhering to all company policies and procedures.
Requirements Proven experience in retail management, with a strong understanding of both brick-and-mortar and e-commerce operations.
Demonstrated success in driving sales and achieving revenue targets.
Excellent leadership, team management, and motivational skills.
Strong analytical and problem-solving abilities, with proficiency in sales data analysis.
Experience with inventory management systems and Point of Sale (POS) software.
Knowledge of digital marketing and e-commerce platforms is essential.
Exceptional customer service orientation and communication skills.
Ability to work a flexible schedule, including weekends and evenings, as needed.
Bachelor's degree in Business Administration, Marketing, or a related field is preferred.
Benefits This position offers a competitive salary with performance-based bonuses and potential profit sharing.
Employees benefit from a hybrid work arrangement, offering flexibility between store operations and remote administrative tasks.
Our client provides comprehensive health insurance and other benefits.
Opportunities for professional development and career advancement within a growing retail organization are significant.
Team-building activities and a positive work culture are emphasized.
This role provides a unique opportunity to blend physical retail expertise with digital innovation.

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📌 Gerente de Tienda Física y Digital (Centro-Norte)
🏢 Placements24
📍 Centro-Norte