Authentic Brands Group (Authentic) is a general brand and entertainment platform that owns and invests in iconic intellectual property and cultural assets.
It accelerates brands through a set of specialized businesses that combine powerful storytelling, premium content, unforgettable live experiences and global commerce.
Through a network of more than 1,700 best-in-class licensees and strategic partners across 150 countries and expansive distribution, Authentic's brands drive more than $38 billion in annual systemwide retail sales worldwide.
Authentic's diversified portfolio spans more than 50 brands and reaches nearly one billion social media followers.
Its roster includes Reebok, Champion, Shaquille O'Neal, David Beckham, Kevin Hart, Sports Illustrated, Elvis Presley, Muhammad Ali, Marilyn Monroe, GUESS, Aéropostale, Nautica, Eddie Bauer, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Izod, Van Heusen, Dockers, Ted Baker, Hart Schaffner Marx, Vince, Barneys New York, Judith Leiber, Quiksilver, Spyder, Billabong, Volcom, Roxy, RVCA, DC Shoes, Prince, Sperry and Hunter.
You'll be able to access the resources and scale, while leveraging innovative technology and nimble environment.
What we're saying is, this isn't your average day job.
If you're hungry to drive ideas into action and own your career, let's chat.
Our team is rapidly innovating to evolve and define the future of our brands.
With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission.
We reimagine, evolve and transform brands
At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage.




Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation.
Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.
What You'll Do The Associate Manager, Brand Management, Lifestyle - LATAM is a key operational and strategic partner driving growth and performance of Authentic's Lifestyle brand portfolio across the LATAM region.
You'll balance hands-on execution with emerging leadership responsibilities, managing key licensing partnerships while contributing to brand strategy development.
You are a driven professional who will oversee day-to-day partner relationships, analyze market trends, and help drive toward financial targets—all while maintaining operational excellence and supporting the Brand Manager on strategic initiatives.
What You'll Be Working On PARTNER RELATIONSHIP MANAGEMENT - Play an essential role in supporting the brand management team with day-to-day business management.
- Develop and maintain relationships with existing licensing partners across the region and drive organic growth within the territory.
- Maintain regular communication with licensing partners through calls and in-person meetings to understand their business models, product development cycles, and challenges,



while providing strategic support to identify growth opportunities and drive retail profitability.
- Conduct and synthesize consumer trend research, competitive analysis, and category growth studies to inform strategic recommendations.
- Extract and synthesize performance data from existing partners—retail/wholesale sales, product categories, key accounts—to identify trends, benchmark performance, and deliver strategic recommendations for growth and profitability.
- Continuously monitor global licensing deals and successful business cases across the portfolio, documenting category benchmarks and translating best practices to identify LATAM growth opportunities.
PRODUCT & CATEGORY STRATEGY EXECUTION - Collaborate cross-functionally with internal stakeholders (Brand, Legal, Finance, Accounting, FP&A;) and external licensing partners to develop and execute product and category strategies that sustain brand growth and ensure operational alignment.
- Assist in negotiating new licensing agreements and approving distribution channels, serving as guardian of brand integrity and long‐term brand health across all partner initiatives.
- Identify new supply chain opportunities that could support partners and unlock additional growth for the brands.
EXECUTION & ADMINISTRATIVE EXCELLENCE - Oversee partner financial submissions including quarterly sales reports, forecasts, and annual budgets, providing guidance to ensure accuracy and timely data entry in Authentic's sales and royalty platform.
- Develop and maintain organized systems and templates for partner communication, product catalogs, marketing plans, and brand guidelines to ensure consistency and efficiency.
- Prepare meeting minut

📌 Associate Manager, Brand Management (México)
🏢 Authentic-Brands-Group-LLC-1
📍 México