About the Role

Our client, a fashion-forward retail brand, is seeking a creative and detail-oriented Visual Merchandiser and Retail Store Designer for their prominent store in Tijuana, Baja California, MX . This role is crucial in creating an engaging and inspiring shopping environment that reflects the brand's aesthetic and drives sales. The adecuado candidate will have a strong sense of style, a deep understanding of visual merchandising principles, and the ability to translate brand concepts into compelling in-store displays and layouts. You will be responsible for the overall visual presentation of the store, from window displays to in-store arrangements, ensuring an exceptional customer experience. We offer a dynamic work environment where creativity is valued and encouraged, providing opportunities for professional development and career growth.

Key Responsibilities

- Design and implement visually appealing window displays and in-store merchandising layouts that align with brand guidelines and seasonal themes.
- Create attractive product displays that highlight key items and collections, driving customer interest and sales.
- Develop and execute store design concepts that enhance the overall shopping experience and brand image.
- Plan and execute store renovations or updates in collaboration with store management and the retail operations team.
- Maintain visual standards throughout the store, ensuring consistency in presentation, lighting, and fixture usage.
- Stay current with industry trends, competitor activities, and customer preferences to inform merchandising strategies.
- Train and guide store staff on visual merchandising standards and best practices.




- Manage inventory of visual merchandising props and fixtures, ensuring their proper use and maintenance.
- Collaborate with the marketing and buying teams to ensure cohesive brand messaging across all touchpoints.
- Analyze the impact of visual merchandising on sales performance and customer traffic, making adjustments as needed.

Requirements

- Proven experience as a Visual Merchandiser or Store Designer in the retail industry, preferably in fashion.
- Strong portfolio showcasing creative and effective visual merchandising displays and store designs.
- Excellent understanding of color theory, spatial design, and retail display techniques.
- Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator) is a plus.
- Strong artistic and creative flair, with a keen eye for detail and aesthetics.
- Excellent communication and interpersonal skills, with the ability to articulate design concepts.
- Ability to work independently and manage multiple projects simultaneously.
- Strong organizational and time-management skills.
- Knowledge of retail operations and customer behavior.
- Bachelor's degree in Fine Arts, Design, Marketing, or a related field is preferred.

Benefits

Our client offers a competitive salary, comprehensive benefits package including health insurance, and significant employee discounts on merchandise. This role provides opportunities for creative expression and professional growth within a dynamic retail environment in Tijuana . We foster a collaborative culture that values innovation and employee contributions. Join a team dedicated to creating exceptional brand experiences and driving retail success. Continuous learning and development opportunities are provided to enhance your skills.

📌 Visual Merchandiser y Diseñador de Tiendas Minoristas (Tijuana)
🏢 Placements24
📍 Tijuana