23 oct
|
Qualcomm
|
San Miguel Topilejo
23 oct
Qualcomm
San Miguel Topilejo
Company:Qualcomm Intl Inc., Mexico Branch Office Job Area:Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing Communications General Summary: The Media Operations Specialist supports the execution and management of Compute Consumer marketing campaigns by ensuring accurate campaign setup, tracking, and creative readiness across platforms and partners. This role plays a critical part in maintaining operational excellence—helping campaigns launch on time, with correct tracking, and seamless alignment between media, creative, and retail touchpoints.
Key Responsibilities
Campaign Operations & Systems Support
- Support the setup and maintenance of campaign tracking infrastructure across digital and retail platforms.
- Maintain the CRT, ensuring assets from cross-functional teams are accurately trafficked, tracked, and statused.
- Assist in CMPID creation for campaigns driving to QC.com, ensuring consistent application across platforms.
- Build and QA Amazon tracking links to support campaigns driving to storefronts, ensuring proper attribution.
- Monitor campaign setup accuracy and flag discrepancies to maintain data integrity. Creative QA & Launch Readiness
- Conduct QA checks on creative assets prior to launch, confirming alignment to platform specifications and placement requirements.
- Support final readiness checks ahead of campaign launch.
- Validate landing pages across funnel stages for: + Messaging continuity from ad to destination + Functionality and user experience + Correct tagging and tracking implementation + Assist in QA of partner PDPs, including: + Best Buy PDPs with accurate SKU-level UTMs + Amazon PDPs with correct ASINs in coordination with internal teams Creative Workflow & Execution Support
- Assist in managing creative workflows across agencies and campaign teams to support on-time delivery.
- Track creative timelines and help ensure assets are prioritized based on launch requirements.
- Maintain the Creative column in CRT, ensuring assets are correctly mapped to live placements across channels: + Programmatic Video & Display + Linear TV + YouTube + Social (Meta, TikTok, Reddit) + Retail Media Networks + Tech, Lifestyle, and Audio
- Help ensure alignment between creative assets and media plans. Cross-Team & Agency Coordination
- Support creative kickoff preparation by helping ensure media plans and assets are ready ahead of partner engagements.
- Participate in creative kickoff calls to align on timelines, requirements, and deliverables.
- Coordinate with internal teams, agencies, and vendors to support smooth campaign execution.
- Flag potential risks, gaps, or delays to campaign leads in a timely manner. Communications & Campaign Visibility
- Support communication of campaign launches by gathering and sharing screenshots of live media placements.
- Help maintain visibility into in-market activity across channels and regions.
- Contribute to internal updates (e.g., newsletters or team summaries) to showcase campaign execution. Success in This Role Looks Like:
- Campaigns launch with accurate tracking, correct creative mapping, and minimal errors
- Creative assets meet platform specs and align with media placements
- Strong coordination across teams enables smooth execution
- Clear visibility into what is live in market across channels and regions Minimum
Qualifications:
• Bachelor's degree and 2+ years of Communications, Marketing, Public Relations, or related work experience. OR Associate's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience. OR High School Diploma or equivalent and 6+ years of Communications, Marketing, Public Relations, or related work experience. *Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience. Skills & Preferred
Qualifications:
- 1–3 years of experience in digital marketing, paid media operations, or campaign execution
- Familiarity with campaign tracking (UTMs, tagging, retail attribution frameworks)
- Strong attention to detail with a focus on QA and accuracy
- Ability to manage multiple tasks and timelines in a fast-paced environment
- Strong communication and coordination skills across teams and agencies
- Basic understanding of digital media platforms (programmatic, social, retail media)
- Experience working with campaign management tools or tracking systems preferred.
* This is an office-based position in Mexico City that is expected to comply with the Company's onsite work policy.
* Please provide your resume in English. Applicants: Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. Y
📌 Media Operations Specialist (San Miguel Topilejo)
🏢 Qualcomm
📍 San Miguel Topilejo