About the Role

Our client is searching for a creative and skilled Content Marketing Specialist with strong bilingual capabilities (Spanish/English) to enhance their content strategy and execution. This is a fully remote role, enabling you to contribute impactful content from anywhere in Mexico. You will be responsible for developing engaging content across various formats, optimizing it for search engines, and ensuring it resonates with our target audiences. If you are a talented writer and storyteller with a passion for digital content and a knack for SEO, this opportunity in Tijuana, Baja California is perfect.

Key Responsibilities

- Develop and execute a content marketing strategy that aligns with business objectives and drives audience engagement.
- Create high-quality, original content including blog posts, website copy, social media updates, email newsletters, case studies, and marketing collateral.
- Optimize content for search engines (SEO) to improve organic visibility and drive traffic.
- Collaborate with the marketing team to brainstorm content ideas and maintain a content calendar.
- Edit and proofread content to ensure accuracy, clarity, and adherence to brand voice and style guidelines.
- Translate marketing materials and content between Spanish and English as needed.
- Analyze content performance using analytics tools and provide reports on key metrics.
- Stay informed about industry trends and best practices in content marketing and SEO.




- Manage relationships with freelance writers and other content contributors.
- Ensure all content is compliant with legal and ethical standards.

Requirements

- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 3 years of experience in content marketing, copywriting, or digital content creation.
- Exceptional writing, editing, and proofreading skills in both Spanish and English.
- Proven ability to create engaging and SEO-friendly content.
- Familiarity with SEO principles and best practices.
- Experience with content management systems (CMS) like WordPress.
- Proficiency in using analytics tools (e.g., Google Analytics) to track content performance.
- Strong organizational skills and ability to manage multiple projects and deadlines.
- Self-motivated and able to work independently in a remote setting.
- Creative mindset with a passion for storytelling and brand building.

Benefits

This fully remote position offers a competitive annual salary of 53000 , complemented by a comprehensive benefits package including health insurance, life insurance, and generous paid time off. Enjoy the freedom and flexibility of working from home, contributing your talents to our team from anywhere in Mexico. Our client is committed to employee growth, offering professional development opportunities, training programs, and exposure to cutting-edge digital marketing strategies. Join a collaborative and innovative environment that values your creativity and expertise.

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