ABOUT THE ROLE

We’re looking for a Marketing Generalist who’s comfortable wearing multiple hats — someone
who can jump between updating a webpage, building out a Salesforce campaign, pulling
analytics, and putting together a polished design asset or presentation, all in the same day. This
is a great fit for someone with 1–3 years of hands-on marketing experience who wants to grow
into a broader strategic role while still being close to the day-to-day execution.

WHAT YOU’LL DO

• Make routine updates and edits to company websites (content, images, basic layout
changes) in WordPress
• Support email marketing and campaign execution using Salesforce Marketing Cloud
Account Engagement (MCAE / Pardot), including building emails, landing pages, forms,
and automation workflows
• Manage and update records, leads, and campaign data within Salesforce CRM
• Design marketing collateral (social graphics, one-pagers, presentations, email templates)
using the Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Build and format PowerPoint presentations for sales, leadership,



and internal use
• Monitor and report on website and campaign performance using Google Analytics
• Assist with paid digital campaigns (Google Ads, social ads), including basic setup,
monitoring, and reporting
• Support broader marketing functions: content creation, brand consistency, sales
enablement materials, internal communications, and event coordination
• Collaborate with sales, leadership, and other departments to align marketing efforts with
business goals
• Social Media Posting and Monitoring

MUST-HAVE QUALIFICATIONS

• 3–5 years of marketing experience (internships count)
• Hands-on experience editing websites in WordPress
• Working knowledge of Salesforce CRM and Salesforce MCAE / Pardot
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Strong PowerPoint skills — building clean, professional, on-brand decks
• Familiarity with Google Analytics and Google Ads
• Understan

📌 Marketing Generalist (México)
🏢 KFI Workforce Solutions
📍 México