Overview CAREERS TO SMILE ABOUT At PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day. At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve. Whatever your role, you’ll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you. Responsibilities THE OPPORTUNITY Platform Overview: MiNegocio+ is PMF’s global B2B platform for traditional trade customers, a segment that represents approximately 60% of PMF’s net revenue. The platform now has more than 650,000 registered customers,



with Mexico accounting for over 60% of the integral user base (1.3M).Commercial ImpactDigital sales currently represent 72% of traditional trade sales through MiNegocio+, generating more than $50 million USD in weekly sales.Customer EngagementPromotions are a key driver of platform engagement, with more than 80% of active customers using promotional offers. Fully digital customers continue to grow, increasing net growth by 2.4%. Role Evolution Our eB2B Growth Manager is responsible for the increased ownership of digital B2B initiatives and related benefits. The role is accountable for the recent eB2B Promotion, including: Product strategy Promotional strategy Financial strategy Client segmentation strategy Algorithm development to support automation Collaboration with Global teams such as Advanced Analytics and AI Growth. Together, these accountabilities support the development of a long-term, sustainable, and profitable progra

📌 eB Growth Manager (Miguel Hidalgo)
🏢 PEPSICO
📍 Miguel Hidalgo