Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C;). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.

About The Role
We’re looking for a Content Strategy Project Manager to join our SEO/GEO team and help shape how content connects with customers across traditional and AI-powered search. You’ll manage the enterprise SEO content roadmap, coordinate multiple content initiatives, identify new opportunities, and use data to explain what content we should prioritize and why. This is a great opportunity for someone who combines content strategy, SEO, project management, and analytical thinking.

What You'll Do
• Manage and prioritize multiple content initiatives and the enterprise SEO content roadmap.




• Build strategic publishing plans across websites, organic search, social, paid media, and other digital channels.
• Partner with SEO specialists, business teams, Legal, Creative, and other stakeholders to keep content moving from strategy to publication.
• Identify content gaps and opportunities across SEO, GEO (Generative Engine Optimization), and AEO (Answer Engine Optimization).
• Track content performance and turn data into clear, actionable recommendations.
• Build data-backed business cases to explain the“why” behind content priorities.
• Plan ahead for seasonal and business needs while adapting quickly as priorities change.

Requirements
• 4+ years of professional experience in marketing, content strategy, SEO, digital marketing, project management, or a related area.
• Strong knowledge of content marketing and SEO, with familiarity with GEO/AEO and AI-powered search.
• Experience managing mu

📌 FBS - Content Strategy Project Manager (México)
🏢 Capgemini
📍 México