20 oct
|
Qualcomm
|
Ciudad de México
20 oct
Qualcomm
Ciudad de México
Company:
Qualcomm Intl Inc., Mexico Branch Office
Job Area:
Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing
General Summary:
General Summary:
Qualcomm relentlessly innovates to deliver intelligent computing everywhere, helping the world tackle some of its most important challenges. Our leading-edge AI, high performance, low-power computing, and unrivaled connectivity deliver proven solutions that transform major industries. At Qualcomm, we are engineering human progress.
Join our incredible marketing team as a Brand Manager and help us build world-class brands, drive value and support our growing businesses.
Overview:
Manages the development, ongoing evolution and stewardship of Qualcomm’s brands, serving as the single accountable owner for how they are expressed in the world. Acts as a steward for our portfolio of product brands by converting brand strategy into cohesive, scalable brand systems, guidelines, foundational assets, and governance solutions that enable creative excellence and, ultimately,
deliver consistent experiences across every product, audience and touchpoint. The Brand Manager works closely with creative teams and the strategic brand team to focus, plan and oversee the development and evolution of the unified brand ID system.
Key Responsibilities:
Brand ID System & Guidelines Management:
• Accountable for delivering a unified brand ID system and guidelines for the brand(s) assigned brands.
• Provides training, guidance and prioritized governance so all brands are expressed consistently, especially where it has the most impact.
• Develops and manages brand programs and processes that support brand consistency and impact.
Product Brand Management:
• Identifies when new foundational brand assets are needed or when existing assets need to evolve.
• Oversees the development of product brand plans, ensuring work is aligned to product marketing and/or business priorities, budget, and timing.
Par
📌 Brand Manager (Ciudad de México)
🏢 Qualcomm
📍 Ciudad de México