Creative Designer (Statics, Video, AI) (México)

Creative Designer (Statics, Video, AI) (México)

20 oct
|
Flax Labs
|
México

20 oct

Flax Labs

México

Please read the job description in full and follow the application instructions below. Applications sent through Indeed will not be considered. We look forward to hearing from you!

Location: Remote

Compensation: $2,000 - $4,000 USD / month

Type: Full-Time, Contract

Time Zone: US Hours, 8am to 4pm PST

Section 01: About Flax Labs

Flax Labs is a full-service D2C ecommerce growth agency based in Canada, working exclusively with US Shopify brands. We run Meta and Google ads, creative production, landing pages, and email/SMS for brands doing $50K to $500K+ per month in revenue.

We're building the most AI-integrated agency in the space. Our proprietary dashboard and automation tools give our clients a level of visibility and speed that traditional agencies can't match. We're a small, fast-moving team that punches way above our weight.

Creative is the biggest lever in paid social right now, and we need someone who can produce a high volume of ads that convert. Statics, edited video, AI UGC, animated ads. You'll make all of it, and you'll know why each one exists.

Section 02: The Role

You'll be the creative engine behind our clients' paid social. This isn't a "make it look pretty" role. Every ad you build has a job: stop the right person mid-scroll, speak to where they are in their buying journey, and get them to act.

You'll produce statics, edit video ads, generate AI UGC, and build animated ads across our client portfolio. You'll study competitor ad libraries, understand the personas we're targeting for each brand, and know which awareness stage a concept is built for before you open Canva or Premiere.

You'll also be the main point of contact for clients on creative testing. That means walking them through what we're testing, why, and what we learned. Clear, confident communication matters as much as the work itself.

You'll Own:

- Static ads. Build high-volume static creative using Canva, Arcads, Higgsfield, and proven ad templates. Product shots, comparison ads, testimonial cards, us vs. them, listicles, founder notes, and whatever's working this month.
- Video editing. Edit video ads in Premiere following organic Reels and UGC best practices. Scroll-stopping hooks, native-feeling pacing, clean caption editing, and multiple hook variations per concept.
- AI UGC. Own the full process: write the script, generate the creator and footage with AI tools, and edit it into an ad that feels real and converts.
- Animated video ads. Script, generate, and edit animated and motion ads, from product explainers to problem/solution stories.
- Competitor research. Dig through Meta Ad Library and competitor accounts regularly. Spot the styles, angles, and formats that are working in each category, swipe them, and adapt them to our brands.
- Persona-led creative. Know the personas we're targeting for each brand inside and out. What they care about, what they're skeptical of, how they talk. Write and design for them, not at them.
- Full-funnel ad styles. Build TOF, MOF, and BOF creative and know the difference. A cold-audience hook isn't a retargeting ad, and you don't treat them the same.




- Awareness-stage strategy. Use the 5 stages of awareness (unaware, problem aware, solution aware, product aware, most aware) to shape every concept based on the persona and stage we're targeting.
- Creative testing. Stay current on ecommerce creative testing, from concept vs. iteration testing to hook testing and how Meta's algorithm handles creative diversity. Bring new ideas to the table.
- Client communication. Be the main point of contact for clients on creative testing. Educate them on why we’re testing certain concepts, make revisions when needed.
- Systems. Use AI to systematize and productize your own workflow so we can ship more, faster, without dropping quality.

Section 03: The Team

You'll report to the Head of Delivery as well as the CEO, and work alongside:

Head of Delivery: Keeps operations running. She'll set priorities and timelines, and you own your creative deliverables from brief to final export.

Founder/CEO: Sets the overall direction for the agency and our creative offer. Expect direct feedback and fast decisions.

Media Buying Strategist: Your closest working partner. You'll run a tight feedback loop together: they share what's spending, what's converting, and what's fatiguing, and you use that to decide what to build next. Winners get iterated, losers get killed, and new angles get tested.

Section 04: What We're Looking For

Must-Haves

- English fluency. You'll be presenting creative and testing results to clients directly. Clear, natural, and confident on calls and in writing.
- 3+ years creating paid social ads for D2C ecommerce brands. You've made statics and video ads that ran on Meta for brands doing real revenue.
- Strong static design skills. You're fast in Canva, comfortable with AI design tools like Arcads and Higgsfield, and know how to pump out statics fast with AI tools and little to no editing needed in Canva. You know what a high-converting static looks like in 2026, not just a pretty one.
- Video editing in Premiere. You understand what makes organic Reels and UGC work: hooks in the first 1 to 3 seconds, pacing, captions, B-roll, and sound.
- Hands-on AI creative experience. You've scripted, generated, and edited AI UGC and/or animated ads, and you know how to make AI output feel human.
- Copy and scripting chops. You can write hooks, scripts, and on-screen text that speak directly to a persona's pain points and desires.
- Funnel and awareness fluency. You know TOF, MOF, and BOF ad styles and the 5 stages of awareness, and you can explain why a concept fits a specific stage.
- Competitor research habits. You already live in ad libraries and know how to swipe a style without copying it.
- Creative testing knowledge.



You follow what's happening in ecommerce creative testing and can talk about it confidently.
- Fast learner who loves AI. You're excited to build systems, templates, and AI workflows that make you faster every month.

Nice-to-Haves

- 1+ year working at a performance marketing agency
- Experience managing multiple brands at once
- Motion design skills (After Effects or similar)
- Familiarity with Meta Ads Manager metrics (hook rate, hold rate, CTR, CPA, ROAS)
- Experience with supplement, beauty, or other regulated categories and their ad compliance rules

Section 05: What Success Looks Like

First 30 Days: Learned every client brand, their personas, and their current creative mix. Reviewed each brand's top performers and competitor ad libraries. Shipping statics and video edits on time with no missed deadlines. Set up your core templates and a weekly feedback loop with the Media Buying Strategist.

First 60 Days: Producing a consistent weekly volume of statics, video edits, AI UGC, and animated ads across all clients. Every concept is tagged by persona, funnel stage, and awareness level. Leading creative testing conversations on client calls. At least one AI workflow documented and saving you real time each week.

First 90 Days: Your concepts are producing winners that scale for multiple clients. You're iterating on winners fast. Your AI workflows are documented so the process can be repeated by others. You're the go-to voice on creative strategy in client calls and internal planning.

Section 06: Why Flax Labs

#1: Real Impact. Your ads go live and you see how they perform. No creative sitting in a folder for weeks. You'll know exactly which of your concepts are driving revenue.

#2: AI Powered Tools. You'll work with the latest AI creative tools and our proprietary dashboard, which shows how every ad performs. We actively want you to experiment and build better workflows.

#3: Growth Trajectory. As we scale, this role can grow into leading a creative team.

#4: No Bureaucracy. Small team, fast decisions, direct access to the founder. Competitive USD compensation with performance upside as the agency grows.

How to Apply

Send an email to [email protected] using the subject line [First Name Last Name - Application for Flax Creative Designer].

Include in your email:

- A brief intro: who you are, where you're located, and why this role fits.
- Your portfolio, with a mix of statics, edited video ads, and AI-generated ads (AI UGC or animated). Results are a big plus (ROAS, CPA, CTR, hook rate, or spend behind a winner).
- One example of an ad or concept that became a winner for a D2C brand. Who was the persona, what awareness stage were you targeting, what did you make, and what happened? (2-3 paragraphs)
- A short note on the AI tools you use today and one way you've used AI to speed up your workflow.

Please no cover letter templates. No "I'm passionate about making ads that convert." Show us your work. We can't wait to see it!

Job Types: Full-time, Contract

Pay: $36,977.80 - $73,955.60 per month

Work Location: Remote

📌 Creative Designer (Statics, Video, AI) (México)
🏢 Flax Labs
📍 México

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