Brand Activation Manager (Ciudad de México)

Brand Activation Manager (Ciudad de México)

17 oct
|
Energizer
|
Ciudad de México

17 oct

Energizer

Ciudad de México

This is Energizer Holdings, Inc.

Energizer Holdings responsibly creates products that make lives easier and more enjoyable. We are guided by our culture: we win together, serve one another, act boldly, and do what is right. Our colleagues come from diverse backgrounds, nationalities, and walks of life, but our shared mission and purpose unite us as one team. As part of a global organization, you will have opportunities to learn, grow, and develop throughout your career. We support adaptable working arrangements wherever possible.

Position Summary

Champions the execution of globally approved marketing cycle plans that support and drive commercial objectives for assigned categories and brands. Focuses on achieving agreed local commercial goals for net sales, gross margin, and market share. Plans, leads, and coordinates the implementation of in-store activities, including promotions, visibility initiatives, and communications, in collaboration with internal and external partners. Develops and executes Auto Care brand activation strategies aligned with business priorities, category growth,



and market share objectives. Translates consumer, shopper, and customer insights into actionable plans that drive trial, penetration, and purchase frequency. Leads post-implementation evaluations to capture lessons learned, optimize investments, and continuously improve activation effectiveness.

Responsibilities

Universal Accountabilities
• Support the Senior Manager in planning and developing the annual marketing cycle plan, and manage associated budgets.
• Analyze and recommend tactical changes to the product range, pricing, and packaging based on knowledge gained in the market.
• Coordinate the execution of centrally and locally developed promotions, and recommend local activities based on market insights to increase consumer engagement.
• Monitor and periodically report on key competitive activities related to products, pricing, distribution, visibility, and promotions.
• Part

📌 Brand Activation Manager (Ciudad de México)
🏢 Energizer
📍 Ciudad de México

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