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Job Title: Marketing Operations Manager (HubSpot)
Location | Remote
Time Zone | US Time Zones (EST–PST) | Full-Time position

Role Overview:
We are seeking a Demand Generation & Marketing Operations Manager with deep HubSpot Marketing Hub expertise and hands-on paid acquisition skills to drive qualified pipeline for a B2B technology company. This is a full-time, hands-on role. Your first focus will be owning HubSpot administration, lead lifecycle, and conversion tracking so that paid, email, and event programs are measured against sales-accepted leads and revenue, not form fills. The idóneo candidate is data-driven, process-minded, and comfortable owning a marketing-sourced pipeline number.

Key Responsibilities:
• Plan, launch, and manage Google Ads (Search, Performance Max, YouTube) and Meta campaigns, with LinkedIn used for account-based programs against a target account list

• Own conversion tracking end to end, including UTM governance, GA4, HubSpot ad integration,



and offline-conversion import to optimize toward qualified pipeline and closed-won revenue

• Manage budget allocation by network and campaign against cost-per-SAL and pipeline targets, and restructure spend that does not produce qualified pipeline

• Brief creative and landing pages, run structured tests, and report results weekly

• Act as HubSpot Marketing Hub administrator, managing properties, lifecycle stages, lead scoring, workflows, lead routing, forms, and integrations

• Define lifecycle stages jointly with sales (Lead, MQL, SAL, SQL, Opportunity) and enforce them through automation

• Maintain database health, including deduplication, enrichment, suppression cleanup, and GDPR and CAN-SPAM compliance

• Build HubSpot campaigns with spend items attached so attribution and ROI reporting work natively

• Produce marketing-sourced and marketing-influenced pipeline and revenue reporting for leadership

📌 Marketing Operations Manager (Ciudad de México)
🏢 Hire Hangar
📍 Ciudad de México