Job Description
As a Campaigns Marketing Manager, Reuters Agency, you will plan and deliver integrated, audience-led marketing campaigns across digital channels and live experiences. You will develop campaigns across email, organic and paid social, paid search, webinars, industry events, trade shows, content marketing, and Reuters Agency web pages.
You will manage global programmes across regions and throughout the marketing funnel, from audience acquisition and lead capture through nurture, conversion, retention, and advocacy. The role requires strong campaign management, analytical, project-management, and stakeholder-management capabilities, along with the ability to coordinate concurrent initiatives across integral teams.
You will work closely with global Sales, Product Marketing, Editorial, Digital, and Events teams to build, activate, and measure omnichannel campaigns that strengthen engagement, generate qualified demand, and contribute to commercial goals.

Key Responsibilities
In this opportunity as a Campaigns Marketing Manager, Reuters Agency, you will:





• Develop Integrated Campaigns: Develop and execute end-to-end integrated marketing campaigns aligned with audience, brand, pipeline, and revenue objectives.
• Build Multi-Channel Campaign Plans: Create campaign plans across email, organic and paid social, paid search, webinars, content, website, and live events, ensuring consistent messaging and effective channel sequencing.
• Lead Industry Event Marketing: Lead the marketing of Reuters participation in industry events and trade shows, including audience targeting, pre-event promotion, lead capture, on-site brand activation, and post-event nurture.
• Promote Reuters-Owned Events: Plan and promote Reuters-owned events and webinars in partnership with internal stakeholders, supporting audience strategy, registration journeys, speaker and content promotion, attendee communications, and follow-up campaigns.
• Develop Campaign Content: Create campaign content an

📌 Campaigns Marketing Manager (Ciudad de México)
🏢 Thomson Reuters
📍 Ciudad de México